Table 1 lists twelve techniques summarized to make messages more memorable and persuasive. Table 1: Communication techniques that make messages memorable. 1. .... or it can take on the menacing piercing of an arrow. It can also ... The circle, likene

Table 1: Communication techniques that make messages memorable. 1. ... A practical illustration of two-side advertising is seen in comparative advertising, a .... e.g., `Introducing Eveready Super with advanced Zinc Chloride Technology.