Fabulous’ word of mouth growth with App Invites Company Fabulous is a research-based app, incubated in Duke University’s Behavioral Lab, that helps ingrain Healthy Rituals into your life. Fabulous works with Dan Ariely, a behaviorial scientist and NYTimes bestselling author of “Predictability Irrational” to help people get rid their bad habits and replace them with healthy ones. Challenges Fabulous users were asking for a mechanism to easily share the app with friends. However, after implementing their own SMS/Email invitation, Fabulous began hearing concerns from users who didn’t understand why they needed to grant a health app access to their contacts. Fabulous ultimately decided to remove the feature after spending weeks developing it. However, they still needed an invite and share function, and decided to try App Invites. Solution Users started using App Invites seamlessly from day one. App Invites installs now account for 60% of all Fabulous installs via referrals. Moreover, share clicks increased by 10% with App Invites, because Fabulous was able to simplify their UX, and combine SMS and email into a single interface, allowing users to focus on sharing vs. trying to figure out which channel to choose.
FABULOUS
10% installation rate 28% acceptance rate In A/B testing, share clicks increased by 10% with App Invites vs. standard SMS & email share options 2x higher retention for users acquired via App Invites vs. other channels (including organic) *30-day averages “It took me only a few hours to implement App Invites vs. several days of work when we built our own solution. It was straight forward.” - Amine Laddhari, CTO
increased by 10% with. App Invites vs. standard SMS. & email share options. 2x higher retention for users acquired via App Invites vs. other channels (including organic). *30-day averages. âIt took me only a few hours to implement App Invites vs. sev- eral days of work when we built our own solution. It was straight forward.â.
Platforms. Android. iOS. Features Used. ⢠Firebase Authentication Database. ⢠Firebase UI. ⢠Support for Email / Password ,. Google Sign-in and Facebook Login.
Introduction. Fabulous is an app that helps users replace poor habits with healthy ones to improve their wellbeing. After customizing the onboarding process, the.
Building upon that idea, the team also wanted to deliver this experience in areas with no Internet connection. Finally, they wanted to do all this without the usual ...
Page 1. Rockbite boosts revenue up to 25% with Firebase Predictions. Introduction. Rockbite Games, a fast-growing game development company based in. Armenia, is the creator of popular app titles like Deep Town. With more than five million users all o
Based on the results of the experiment, we decided to roll-out the in-game promotion to our entire user base. Now, any user that Predictions identifies as 'will churn' receives a gift of 2000 gold coins and 25 gacha tokens. We can't wait to test. Pre
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Introduction. Rockbite Games, a fast-growing game development company based in. Armenia, is the creator of popular app titles like Deep Town. With more than five million users all over the world, the Rockbite team is dedicated to providing high-quali
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analyzed and made accessible in mobile and web apps in real time. The company serves customers in the NHL, NCAA, EPL and other leagues. Challenge ... With Firebase Realtime Database, we felt we had built the best force-plate.
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In the Android app, the main ad unit monetizes at a 27% higher CPM than their mobile site. App visitors are also heavier content consumers than mobile.
Apr 13, 2018 - Data Centers: ⢠Atlanta (1) (GA), United States of. America. ⢠Atlanta (2) (GA), United States of. America. ⢠Changhua, Taiwan. ⢠Council ...
