GBG Case Study

Google empowers film production company Warrior9 to change the world frame by frame

About Warrior9

• warrior9.com • Singapore • A production company/social enterprise that inspires change by sharing stories • 3 founders plus freelancers • January 2014

Warrior9 is a production company and social enterprise dedicated to inspiring change by sharing powerful stories. It was created by a scriptwriter (Abhi), a producer (Ashima), and a filmmaker (Anshul), united in their belief that changing the world frame by frame is not only possible, it is imperative. For Warrior9 the challenge is helping people with guts and passion who are doing extraordinary things to tell their story in the most powerful, effective way possible. Some of the stories made by the Warrior9 founders have pushed 100,000 views online in just a few months. The Internet means that their ambitious goals are far from being a dream – especially as Warrior9 is coming of age at a time when fresh, empowering content is ever more desired by hungry audiences. To achieve its vision, Warrior9 uses just about everything Google has to offer, but particularly Google Drive. Every piece of Warrior9’s documentation, finances, operations and ideas lives there. Drive is also where videos are shared internally before they are added to the portfolio on YouTube. Increasingly, Warrior9 is looking at Google Cloud Services because of the vast amount of data the company needs to store. Warrior9 also believes Google’s is “hands down, the fastest cloud”.

“Hands down, Google has the fastest cloud.” — Ashima Thomas, Producer and Co-Founder, Warrior9 Although these are early days for Warrior9, producer Ashima Thomas says, “We really want to make change through storytelling. We know from past experience that impact storytelling works. For example, last year myself and Anshul did a story for Our Better World about Runninghour, a Singaporean organization for intellectually and visually challenged runners. After seeing the story online someone in Australia contacted the group to ask how they could introduce the concept into their own country.”

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