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Create a social political army for a just and balanced society Jana Sena means an army of people. Mr. Pawan Kalyan is a socio-political leader and reformist and the party he has started has the vision to build a socio-political reality that the entire public wants but has not found a voice in recent times.

Why Sena? The word “Sena” signifies an army. In the vision of Jana Sena’s creator Mr. Pawan Kalyan, an army is a representation of great discipline within one’s self, unwavering dedication to the ideals and well-being of nation & society, dogged determination to fight enemies of society, and ultimate sacrifice for the nation. A Sena has these qualities. This is the reason why we respect our army and have faith in its ability to protect us. It has become necessary to create a Jana Sena, a socio-political army, because there is a great dearth of sincerity in our political leaders and political parties. There is no willingness in them to serve with dedication or sacrifice their comforts for the well-being of people. A Sena is needed to bring people together towards the goal of a cleaner, healthier society where there is justice and balance.

Socio-political Jana Sena Leader, Mr. Pawan Kalyan, is not a political leader but a socio-political leader, a reformist who addresses problems that are very basic to our existence. Jana Sena’s vision is a political vision with a keen eye on the social aspect of political leadership. Our reality is a mixture of our social and political reality. It is not just a reality that is suddenly caused by politicians and political parties. We need to change from deep within the recesses of our society than just skim on the surface. Everything we are as a society finds its way into our political reality. We cannot escape it. Political reality is a reflection of our society and is not to be seen in isolation. Mr. Kalyan and Jana Sena is committed to society and through society, committed to creating a balanced socio-political reality.

Justice and Balance Where there is no justice, there is no civilisation. Injustice is a reality of life, but we must fight it and ensure that our society does not become a symbol of injustice. Just because there always an element of injustice in life, does not mean we all together give up the ideal of justice and allow it to rule us. Jana Sena’s vision is for creating a just society. And a balanced society. Balance is essential to progress and for peace. One cannot be imbalanced in the pursuit of justice. Recognition of a problem is as important as the application of a solution. Balance is essential in the way we approach a problem. A small problem when ignored can attain monstrous proportions. A balanced society understands this and acts when the problems are relatively smaller. It is not normal for huge disasters to simply descend on society suddenly, unless of course they are natural disasters. The political disasters we see are human made and have roots in small problems that they once were which become catastrophic through negligence, laziness, inefficiency and unwillingness. A balanced society can be created if we focus on problems and attend to them immediately and with utmost sincerity.

Aims and objectives 1. Create greater political representation that is just and balanced, especially with youth of our nation 2. Create a disciplined force of people that can harness the great potential of every member of our society 3. Unite all people with lasting ideals of our nation rather than political expediency

Ideology An ideology is a set of ideals and principles that form the core of any person or group of people or society or a nation. Complete and unflinching faith in those principles makes them into an ideology that becomes a guiding light. Ideals are values that one stands by and uses them to navigate through the thick and thin of a journey. The most important feature of an ideology is that the values laid in an ideology do not change when the circumstances change. Nothing could be more important than this. The frustration of our people with politics and political leaders is that they do not stand for a firm ideal or value. Jana Sena's ideology comes from this firm belief of Mr. Pawan Kalyan that in public life one must stand by one’s convictions and not lose faith in them when the situations become tough.

Jana Sena's Values and Ideals 1. We must endeavour to treat our fellow humans the same we as we treat ourselves

2. Law must not discriminate between powerful and powerless people 3. Equality of conditions must prevail for all people 4. The best among the society must occupy the top-most place based on what they do and not who they are 5. Our life must have balance based in nature 6. We must be connected with our divinity

I am not a "Politician"

I am not a politician. The word “politician” has become so abused in our world that people have come to associate the word with corruption, manipulation, opportunism, lying and deceiving. Politicians have become notorious for changing their values to suit their situations. Politics has become the art of gaining and keeping power. Getting into political office and powerful positions has become the only aim of politicians and political parties. In my life I have seen the gradual decline of politicians, with it I saw a gradual increase in anger. I am not a politician; I am just like everyone who has experienced this frustration. I have decided to form Jana Sena Party because there are many people who are like me. I know they are within you and I want to establish that deep and vital connection with you. A new political reality must emerge from all our frustrations. We are more capable and greater than we know. We must create a new force that will not play politics with people, but serves them with sincerity, cleanliness, undying values and discipline. If you believe in this, become part of Jana Sena. Join me in creating a great new political reality of socially conscious people who will reclaim their country from the politicians.

Everyone who deceives the people is the enemy of the people. Regardless of the party they come from, every politician who does injustice, who changes his values to suit gain political mileage, who exploits the need and misery in people to get into positions of power for purely personal gain is society’s enemy. We have to identify them and fight them. We don’t fight political parties but the entire political class that is bad. Let us all push the bad to one side. And let us fight them to the finish.

Party Emblem and Flag

The Party Emblem is a combination forces that define our nation's life and struggle. The white background The white background on which it stands signifies the peace and stability of several thousands of years of Indian civilisation and culture. The colour Red The Emblem itself is in the colour red, which signifies revolution. A deep and true change from within, yet the story of that change is told on the stable background of our ancient nation. The six-pointed Star

The star in the Emblem is a six pointed star that signifies the 6 ideals of our party. The six ideals are mixed with our blood as we are sons and daughters of those ideals handed down to us from several generations. The white in the star signifies self-luminosity which shines on its own because ideals are lights unto our path. The dot in the centre The dot in the centre represents the soul of every being. The soul is our true reality, our ultimate truth. The soul at the centre is also at the heart of everything we do as individuals and as a nation. The black lining The black lining on the emblem symbolises the balance between revolutionary zeal and its opposing forces to avoid one-sidedness and discordance. It represents the harmony of the opposites.