Deep Linking solution

What’s the Future of App Marketing?

Deep Linking: Definition

Digital business has changed in the last few years: we are switching from mobile first to mobile only, creating a complex ecosystem of interconnected channels. For this reason, marketers need to link users between desktop, mobile web and in app, without losing any information about them. How to make it possible? How to define a new attribution model? Technology is finally mature, and with the deep linking we are now able to satisfy those needs.

Instal Deep Link solution

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Deep Linking: what is it?

Deep Linking: Definition Deep Linking is the ability to link directly into a specific page inside a native iOS or Android mobile app rather than simply launching the app. Deep Links allow to open up specific content pages and pass through custom data (like promo codes, etc.). even if the app isn’t installed yet. with Deep Link Instal Deep Link solution

without Deep Link 5

Deep Linking: Main Advantages

Improve customer LTV

ARPU

Maximize in App CR Boost re-engagement Increase installs via Google search results Improve search rankings Promotion of specific contents

Link directly to pages

Improve UX

User Experience Instal Deep Link solution

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Our Solution

Instal’s contextual Deep Linking is the complete and flexible solution that can be implemented across different channels to improve your app marketing strategy and optimize conversions in app boosting your business results.

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Here’s how and where our clients can exploit our technology

App install campaign User Engagement Email marketing campaign App to app marketing App social media marketing From desktop to mobile Advertise the app content Personalized boarding

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Instal’s Deep linking

Our Contextual Deep Linking Technology is customizable and easy to setup, with just few lines of codes added to your app, thanks to our SDK. We also provide a complete dashboard for the analytics of users, allowing you to gather data and optimize your campaigns, throughout all the channels.

Instal Deep Link solution

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About Instal

About Instal

is the only mobile marketing platform aimed to support advertisers through their whole app lifecycle, from instal to re-engagement. With international expertise and advanced technologies we support marketers and brands through every phase of their app lifecycle, growing clients base beyond downloads.

Instal Deep Link solution

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Who we are

Berlin

Founded 2014

Milan

Employees 42

Beijing

Florence

New York

Engineers 55% Offices 5 Acquisitions 1

Beta Platform launch

Berlin office

Milan office

China office

US Company acquisition

2014 January

2015 September

2016 March

2017 March

2017 September

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Clients portfolio

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Apply today our beta program and become eligible to be one of our exclusive tester! You will get up to 50.000 US$ of tracked links for free. Send an e-mail to: [email protected]

Contacts

[email protected]

dl.instal.com

Offices

New York Instal Deck

Florence

Milan

Berlin

Beijing 16

instal-Deeplinking_short.pdf

rather than simply launching. the app. Deep Links allow to open up specific. content pages and pass through. custom data (like promo codes, etc.). even if the app isn't installed yet. Deep Linking: Definition. 5. with Deep Link without Deep Link. Page 5 of 16. instal-Deeplinking_short.pdf. instal-Deeplinking_short.pdf. Open.

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