THE COMMON SENSE MEDIA USE BY CENSUS: TWEENS AND TEENS

AMERICAN TEENS USE AN AVERAGE OF

9 HOURS OF MEDIA DAILY, NOT INCLUDING FOR SCHOOL OR HOMEWORK.

14

THE COMMON SENSE CENSUS: MEDIA USE BY TWEENS AND TEENS

©COMMON SENSE MEDIA INC. 2015. ALL RIGHTS RESERVED.

TWEENS’ AND TEENS’ MEDIA “DIETS” VARY WIDELY, BUT THERE ARE SEVERAL DISTINCT KINDS OF MEDIA USERS.

MOBILE GAMER SOCIAL NETWORKER HEAVY VIEWER VIDEO GAMER READER LIGHT USER GAMER/COMPUTER USER 16

THE COMMON SENSE CENSUS: MEDIA USE BY TWEENS AND TEENS

©COMMON SENSE MEDIA INC. 2015. ALL RIGHTS RESERVED.

56 TEEN BOYS AVERAGE

MINUTES PER DAY PLAYING VIDEO GAMES COMPARED TO JUST 7 MINUTES FOR GIRLS.

10% ONLY

OF TEENS CHOOSE SOCIAL MEDIA AS THEIR FAVORITE MEDIA ACTIVITY.

20

THE COMMON SENSE CENSUS: MEDIA USE BY TWEENS AND TEENS

©COMMON SENSE MEDIA INC. 2015. ALL RIGHTS RESERVED.

3% ONLY

OF TWEENS’ AND TEENS’

DIGITAL MEDIA TIME IS SPENT ON CONTENT CREATION.

22

THE COMMON SENSE CENSUS: MEDIA USE BY TWEENS AND TEENS

©COMMON SENSE MEDIA INC. 2015. ALL RIGHTS RESERVED.

NEARLY

OF TEENS WHO MULTITASK SAY THEY DON’T THINK

WATCHING TV (63%), TEXTING (64%), OR USING SOCIAL MEDIA (55%) WHILE DOING HOMEWORK MAKES ANY DIFFERENCE TO THE QUALITY OF THEIR WORK.

©COMMON SENSE MEDIA INC. 2015. ALL RIGHTS RESERVED.

THE COMMON SENSE CENSUS: MEDIA USE BY TWEENS AND TEENS

25