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[PDF BOOK] The Membership Economy: Find Your Super Users, Master the Forever Transaction, and Build Recurring Revenue (Business Books) - [PDF EBOOK EPUB KINDLE] By Robbie Kellman Baxter ENJOY UNLIMITED EBOOKS, AUDIOBOOKS, AND MORE! Simply Sign Up to one of our plans and start browsing. Select a trial membership to give us a try. Cancel anytime.
Book details ●
Author : Robbie Kellman Baxter
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Pages : 272 pages
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Publisher : McGraw-Hill Education 2015-03-17
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Language : English
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ISBN-10 : 0071839321
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ISBN-13 : 9780071839327
Book Synopsis In today’s business world, it takes more than a website to stay competitive. The smartest, most successful companies are using radically new membership models, subscription-based formats, and freemium pricing structures to grow their customer base?and explode their market valuation?in the most disruptive shift in business since the Industrial Revolution. This is The Membership Economy. Written by an expertconsultant, this groundbreaking book will show you how to turn ordinary customers into members for life. Learn how to: Turn digital subscriptions into forever sales Build an online community your customers will love Develop new loyalty programs that really pay off Transform freemium users into superusers Create a self-generating revenue stream Keep memberships and profits growing for years to come Whether you’re a small business with limited resources, an established company using a traditional business model, or a hungry start-up who wants a bigger bang for your buck, this