https://sites.google.com/site/digitalmarketingklmalaysia/     

Effective​ ​Search​ ​Engine  Optimization​ ​Tips​ ​to​ ​Get​ ​Started 

  Every  company  that  has  an  online  website  should  take  advantage  of  search  engine  optimization  (SEO).  This  is  the  easiest  way  to  ensure  that  your  company  website  will  have  the  highest  ranking  possible  in  all  the  major  search  engines  including  Google  and  Bing.  Many  successful  businesses  incorporate  SEO  strategies  as  a  way  to  ensure  future  growth.    Basically  speaking,  search  engine  optimization  means  that  any  website  can  increase  their  appearance  to  targeted  traffic  through  a  search  engine  query.  At  its  most  rudimentary  level,  it  can  serve  to  drive  more  targeted  traffic  directly  to  your  company  website.  While  most  intensive  search  engine  optimization  strategies  involve  a  complex  restructuring  of  the  site,  there  are  basic  steps that can be taken to simply improve  the​ ​rankings​ ​of​ ​a​ ​search​ ​engine​ ​query.    The  basic  formula  to  any  SEO  strategy  is  keywords.  This includes adding a keyword  to  the  content,  title,  image  name,  and  URL.  This way when any individual is online  searching  for  a  specific  keyword,  they  are  more  likely  going  to  be  directed  to  a 

link  to  your  company  website.  In  addition,  you  should incorporate the keyword in  the​ ​page​ ​header​ ​and​ ​the​ ​title​ ​tag.    However,  you  should  beware  that  the  major  search  engine  sites  will  simply  bounce  out ridiculous amounts of stuffed keywords on a website or any webpage.  This  is  often  recognized  as  spamming,  and  should  be  avoided  at  all  cost.  Use  keywords​ ​appropriately​ ​and​ ​sparingly​ ​in​ ​strategic​ ​locations.    Successful  companies  also  use  link  back  strategies  when  formulating  a  search  engine  optimization  plan.  This  is  an  easy  way  to  boost  traffic  to  an  individual  website  or  page.  Anytime  an  updated  blog,  a  comment,  or  social  network  input  makes  mention  of  the  company,  it  should  link  back  directly  to  the  site.  The  more  relevant  the  context  your  words  are  the  easier  it  will  be  to  point  to  the  page.  Search  engine  sites  look  specifically  for  relevant  words  when  running  a  query  when​ ​generating​ ​results.    It  is  also  important  to  create  a  site  map  to  the  webpage.  This means that a page  listing  is  developed  that  links  to  all  the  major  pages  on  the  website  or  blogging  site.  This  makes  it  far  easier  for  any  spider,  crawler  or  robot  to  identify  the  site  and  its  relevancy  to  a  search  engine  query.  Remember  that  the  fewer  clicks  it  takes  to  move  across  the  page  or  website,  the  better  it  is  for  producing  higher  ranks​ ​on​ ​a​ ​search​ ​engine​ ​query.    An  important  search  engine  optimization  strategy  is  to  use  search  engine  friendly  URLs.  This  means  that  all  the  URLs  are  clearly  categorized  with  clear  keywords.  The  extensions  of  any  URL  should  be  easy  to  classify  for  the  crawler.  This  will  help  the  search  engine  index  the  website  and  the  webpage  appropriately.    One  final  comment  on  developing  a  quality  search  engine  optimization  strategy  is to avoid flash is much as possible. Flash has the ability to create a mesmerizing  effect  on  the  page.  However,  it  does  virtually  nothing  at  all  to  help  optimize  search​ ​engine​ ​results.     

Contact​ ​Us    Dynametrix​ ​Digital  Unit​ ​3A-01A,​ ​699,​ ​Jalan​ ​Damansara,  Taman​ ​Tun​ ​Dr​ ​Ismail,​ ​60000  Kuala​ ​Lumpur,​ ​Wilayah​ ​Persekutuan​ ​Kuala​ ​Lumpur,  Malaysia 

Phone:​ ​+60​ ​19-252​ ​5621  WebSite:​ ​https://sites.google.com/site/digitalmarketingklmalaysia/  Twitter:​ ​https://twitter.com/BeniaminoCapob  Google​ ​Folder:​ ​https://goo.gl/yy3gfk     

Related​ ​Links 

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Social Media Marketing Agency Malaysia.pdf

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