THE MAD SCENE
opera, musicals, classical music in Singapore Advertising Ratecard
About The Mad Scene Started by four performance arts lovers in Singapore, particularly in opera, classical music and theatre. Seeing a lack of media resource that covers these genres in-depth, we decided to create one ourselves. Attracted many enthusiasts of these genres since starting on 1 September 2009. Known to feature established stars and up-andcomers in an entertaining yet insightful way, deeply appreciated by both professionals and amatuers alike. Industry insiders congratulate us on our 5th Anniversary!!!
Our Readers Performance artists and audiences: professionals, students and amatuers Theatre goers, singers, actors, orchestra and choir members, administrators Practice the arts for pleasure and enjoyment Willing to spend money on a pleasant experience Monthly stats: 1,000 to 2,000 visitors, 5,000 to 6,000 pageviews monthly
Ratecard
Leaderboard banner ad (728 x 90px, 30 days)
200
In JPG or animated GIF form material to be provided by client
360 (2 months)
Vertical rectangle ad (120 x 240px, 30 days) 100 180
(2 months)
In JPG or animated GIF form Based on material provided by client
Square button (125 x 125) In JPG or animated GIF form Based on material provided by client To be placed below skyscraper column
50
95 (2 months)
Ratecard (Con't)
Advertorials (per article)
50
90 (2 posts)
150
270 (2 articles)
Article with pictures or videos provided by client, with optional intro by TMS Optional writing fee of additional $50
Personal interview (per article) One face-to-face session with talent(s) Transcription into written form
*All rates subject to change, negotiations are welcome
Benefits
Highly-targeted audience: readers are regular performance arts lovers and CD/DVD buyers Affordability: comparably cheaper to mainstream media; can also be used as a part of client's broad marketing campaign Widen your online presence: The Mad Scene ranks highly on search engines for all terms that include the words 'opera' and 'Singapore'. Targeted keywords related to your products and services will get additional exposure on Google through The Mad Scene. Be seen as supporter of grassroots cultural activities
Example of Leaderboard Ad
Example of Vertical Triangle Ad
Example of Advertorial http://the-mad-scene.blogspot.sg/2012/01/samsung-galaxy-note-fcu2-ep-4-fly-like.html
About the Writer First public play at 18 in a supporting role (1998) First published review in 2001 Performed in theatre, musicals, pop competitions, recitals and opera, including with the SSO and Rome Opera (tour in Taipei) Written articles for the Straits Times and 8 Days, currently writing for Time Out Singapore in addition to The Mad Scene Familiar with numerous arts personalities
Thank You I hope that you have found this information useful. Please contact me, Steven Ang, for any further inquiries. I would love to share my experience in the arts scene with you!
Email:
[email protected] Tel: +65 9180 9453 Sincerely,
Steven Ang