USER ARCHETYPE

The vision provider

USER ARCHETYPE

The vision provider WHO THEY ARE

The vision provider is often a creative director for a digital team. WHY THEY’RE USING THE STANDARDS

They want a cohesive resource they can point their team and contractors to so they can create consistent products and experiences. This person is more likely to advocate for adoption of the standards in their agency if they believe in the broad mission of the standards. CONCERNS & CHALLENGES

They may face challenges convincing less experienced folks on their team on why the standards are important, or they may themselves not want to override the brand identity for their agency that has already been developed. They wonder how much they can customize the standards before they defeat the purpose of a unified user experience.

USER ARCHETYPE

The newbie

USER ARCHETYPE

The newbie WHO THEY ARE

The newbie is a designer or front end developer who is new to government and early in their career. WHY THEY’RE USING THE STANDARDS

They’re excited to prove their metal, but they may not be experienced enough to create new designs or stand up prototypes quickly. CONCERNS & CHALLENGES

They don’t fully understand the need for design standards. They may resist using design standards because they don’t want their creativity to be stifled.

USER ARCHETYPE

The lone ranger

USER ARCHETYPE

The lone ranger WHO THEY ARE

The lone ranger is a one-off (or two-off ) designer or front end developer in an agency, trying to do the right thing but without a lot of time or support. WHY THEY’RE USING THE STANDARDS

They will use the standards to cut down on design and development time, and as leverage for arguing for best practices to higher ups who might otherwise pull rank on design or development decisions. CONCERNS & CHALLENGES

The lone ranger wants to be able to get started with the standards quickly and not have to fuss with a lot of compatibility issues. They worry about tying their projects to a resource without knowing whether or not it will be maintained.

USER ARCHETYPE

The master builder

USER ARCHETYPE

The master builder WHO THEY ARE

The master builder is a savvy developer who is working alone or with others and is looking for components to download and integrate. They see their code as their personal craft and value clean, semantic markup that is easy to manipulate. They have strong opinions on how code should be written and want to know why specific decisions were made about the code within the standards. Bloat is their enemy — they only want to add code that is absolutely necessary. WHY THEY’RE USING THE STANDARDS

The Master Builder doesn’t want to have to do mindless “grunt work” such as styling tables or making form fields accessible, and would rather focus their attention on more creative problem solving.

USER ARCHETYPE

The reviewer

USER ARCHETYPE

The reviewer WHO THEY ARE

The reviewer is charged with inspecting other teammates’ code or design and making sure this work is up to snuff. They’re usually quite experienced in their role and may have to support others who don’t have as much professional experience. WHY THEY’RE USING THE STANDARDS

The reviewer wants to point to the standards to help these folks implement good front end code, reducing the amount of emergency clean-up they have to deal with. They may refer to the standards documentation when reviewing code, especially when it comes to ensuring accessibility.

USER ARCHETYPE

The decider

USER ARCHETYPE

The decider WHO THEY ARE

The decider chooses whether or not to use the standards on a project. They assess what is offered in the standards with the needs and state of their project. They may be in a position of authority, or they may be at the front lines looking to make recommendations to higher ups. CONCERNS & CHALLENGES

They will ask questions about how the standards will be maintained and how they will integrate with existing technology stacks and work-flows.

USER ARCHETYPE

The McGyver

USER ARCHETYPE

The McGyver WHO THEY ARE

The McGyver is a back end developer who has been charged with front end design and development, despite protests. This person has to produce web pages despite their lack of experience with the persnickety inconsistencies of browser rendering, dependency management — CSS is their nemesis. WHY THEY’RE USING THE STANDARDS

They would like a resource with downloadable templates and components so they stand up sites quickly can get back to what they love — arguing data schematics.

USER ARCHETYPE

The pinch hitter

USER ARCHETYPE

The pinch hitter WHO THEY ARE

This person has a design background and is very skilled in HTML and CSS; they may be familiar with JS, but they’re not an expert. WHY THEY’RE USING THE STANDARDS

The pinch hitter values design but struggles to implement their vision in code. They depend on the standards to help them bring their design ideas to life. CONCERNS & CHALLENGES

They rely on the pattern library components to work out of the box, and they need explanations of any dependencies and how to implement them. They are concerned about conflicts with existing frameworks because these are difficult to resolve with their limited development experience.

USER ARCHETYPE

The influencer

USER ARCHETYPE

The influencer WHO THEY ARE

The influencer likes the idea of creating a consistent user experience across government websites and wants to empower government employees to work toward this goal. They believe in the broad mission of the project and are motivated by the desire to improve government. They play a key role in advocating for adoption of the standards.

USER ARCHETYPE

The contract manager

USER ARCHETYPE

The contract manager WHO THEY ARE

The contract manager is in charge of managing work for — you guessed it — government contractors. WHY THEY’RE USING THE STANDARDS

They want their projects to benefit from quality design and front end development work, but do not necessarily know what it looks like or how to enforce it. They want to be able to specify that contractors follow web design standards with specific legalese, and they may point to the standards when contractors provide them with wonky designs or code.

USER ARCHETYPE

The clock racer

USER ARCHETYPE

The clock racer WHO THEY ARE

This unfortunate soul has been given way too much work to do in too little time. WHY THEY’RE USING THE STANDARDS

They want to be able to stand up quick prototypes and sites with minimal fuss. They choose resources that allow them to get up and running quickly and they don’t want to have to read a lot of documentation to be able to do it. CONCERNS & CHALLENGES

They are more likely to choose a tool they are already familiar with than to experiment with an unfamiliar resource. If getting started is too confusing or takes too long, they will choose a different resource. Copy-paste is their M.O.

draft U.S. Web Design Standards

User archetype cards

WDS User Archetypes MASTER.indd - GitHub

government and early in their career. WHY THEY'RE USING THE STANDARDS ... technology stacks and work-flows. USER ARCHETYPE. The reviewer.

3MB Sizes 5 Downloads 409 Views

Recommend Documents

User Manual - GitHub
Page 1. User Manual. Project Odin. Kyle Erwin. Joshua Cilliers. Jason van Hattum. Dimpho Mahoko. Keegan Ferrett. Page 2. Contents. Contents. Section1 .

GWR4.09 User Manual - GitHub
Starting the program, Exiting the program, and Tab design ...................... 5 ..... GWR4 runs on Windows Vista, Windows 7, 8 and 10 environments with the .

user guide - GitHub
TOOLS AnD EVA ITEMS CAn BE FOUnD In A nEW TAB UnDER SCIEnCE CATEGORy. .... But THE greatest thing above all is KSP community. ... Of course, we still need hard work to improve our mods and we have many other ideas as.

SPSToolbox - User Manual - GitHub
May 15, 2013 - Contents. 1 Introduction .... booktitle = {Proceedings of the Automation and Applied Computer Science Workshop ..... System Sciences Series.

VFS User Manual - GitHub
wind turbines considering the non-linear effects of the free surface with a two-phase .... the nodes of the computational domain are classified depending on their location with ...... bcs.dat need to be set to any non-defined value such as 100.

User Guide - GitHub
Requires the query, phrase, or word on its right hand side to not be in the document. [ATTRIBUTE]:. Requires the value of the document attribute describe between the brackets [ ] to equal the value to the right of the colon. Multiword phrases are exp

User Guide - GitHub
2.2 Download and Installation via App Manager . .... Cytoscape/GEXF “app” that allows network diagrams described using the GEXF file format to be imported ...

OCEMR: User Manual - GitHub
In order to access the program, OCEMR, find the Firefox tab located to the left of the screen. .... click on the view option next to the patient record with the most ..... entered, the report will appear as a download at the bottom of the popup scree

The User Manual - GitHub
Defined Wireless Networking Experiments 2017 ..... 1.7.3 Encryption. Mininet-WiFi supports all the common wireless security protocols, such as WEP (Wired Equivalent. Privacy), WPA (Wi-Fi Protected Access) and WPA2. ..... mac80211_hwsim practical exam

User Manual - GitHub
IIS-1. 0x01C2 2000---0x01C2 23FF. 1K. IIS-0. 0x01C2 2400---0x01C2 27FF. 1K ..... IIS 1 CLOCK REGISTER ...... NFC can monitor the status of R/B# signal line.

ZotPad User Manual - GitHub
Settings. 19. Troubleshooting and getting help. 24. Technical information. 27 .... These will be replaced with document previews for PDF files after the files have ...

Hedgehog User Guide 2.4.0 - GitHub
Hedgehog can be installed to run on a single server with all the components local to that server. .... They are documented separately in the Hedgehog Tools PDF. ... RSSACD. In order to collect the zone-size and load-time statistics a dedicated.

Sequencer64 User Manual 0.94.4 - GitHub
Feb 3, 2018 - Doxygen output (including a PDF file) provides a developer's reference manual. – Debian packaging was ..... can play music. The items that appear in this tab depend on four things: • What MIDI devices are connected to the computer.

RFBee User Manual v1.1 - GitHub
Aug 27, 2010 - 2. 1.2. Specifications. ... 2. 1.3. Electrical Characteristics . ..... >>Datasheet: http://www.atmel.com/dyn/resources/prod_documents/doc2545.pdf. >>Arduino ... >>Datasheet: http://focus.ti.com/docs/prod/folders/print/cc1101.html.

Design module user manual - GitHub
In the design module objects like buildings can be selected. For each case, measures ... Figure 3, parts of the web application for control and visualizing data. 1.

Evil Archetypes Preview.pdf
There was a problem previewing this document. Retrying... Download. Connect more apps... Try one of the apps below to open or edit this item. Main menu.

DuinoCube User Manual by Simon Que - GitHub
delve into the finer details of some system components, such as the FAT file ... importantly, Arduino shields can be designed to stack on top of one another, .... but can be run on Linux using the Wine emulator. http://notepadplusplus.org/ .... Conne

DNS-STATS Compactor User Guide - GitHub
3.1.1. Configuration file location . ... 4.2.1. Capturing network traffic . .... When the compactor package is upgraded, any running service is stopped for the ...

Clam AntiVirus 0.99.1 User Manual - GitHub
1 Introduction. 4 .... 1 Introduction. 6. – HTML. – RTF. – PDF. – Files encrypted with CryptFF and ...... Dynamic Network Services, Inc (http://www.dyndns.org/).

User Guide Magento extension for ricardo.ch - GitHub
13.1.1 SEND US YOUR CONFIGURATION WITH THE EXPLANATION OF YOUR PROBLEM. 44 .... For support or questions related to the services: [email protected]. For any related Magento ..... orders' PDF, in Magento Orders backend or in sales emails. ... you wil

A Random User Sample App - GitHub
Alloy has two in-build adapters: ○ sql for a SQLite database on the Android and iOS platform. ○ properties for storing data locally in the Titanium SDK context.

Competition Archetypes and Creative Imagination - Tetras
1984) by receiving energy and matter from an external source. These are part of .... In finance, stock prices are traditionally ..... In contemporary competitive discourse, strategic analysis amounts to figuring out alternative scenarios. (strategies

Generating Twitter Replies Based on User Location - GitHub
ation metrics such as those used for evaluating ma- chine translation systems such as BLEU (Papineni et al., 2002). These may be useful for evaluating how similar our generated candidates are to real tweets from the user or trending topic. Automated