Different Strokes for Different Folks: Four Librarians at UC Irvine Share their Perspectives on Collections and Data Becky Imamoto, Head of Collections Strategies Emilee Mathews, Research Librarian for Visual Arts Keith Powell, Head of Acquisitions Scott Stone, Research Librarian for Performing Arts

Introduction "At the UCI Libraries we use a synthesis approach to collection strategies, led by flexibility across collections and formats, as needs dictate. We look for budget conscious, creative, and dynamic solutions, using technology as a tool and not an outcome“ We will look at: Using Technology to Manage Traditional Print Collections (Scott) Creative Outreach to Engage Users in the Collection (Emilee) Seizing & Assessing Digital Opportunities - DDA (Becky) Persistence of Analog Content and Collection Flexibility (Keith)

I Saw THE SIGN: Visualizing Collection Trends S C O T T S TO N E R E S E A R C H L I B R A R I A N F O R P E R F O R M I N G A RT S U N I V E R S I T Y O F C A L I F O R N I A , I RV I N E

Life is Demanding Without Understanding John Snow, father of epidemiology, uses data visualization to map an 1854 London cholera outbreak to determine how the disease was being transmitted and determine how to stop it.

But Where Do You Belong? Problem: We need more student space Possible Solution: Transform some collection space into student seating WHICH COLLECTION SPACE?

Problem: Too many plays and not enough money or space to get them all Solution: Understand current play collection use to aid collection development Example: Checkout of plays broken down by publisher. Size is total use. Color is use/item.

It Opened Up My Eyes

Visualization helps identify playwrights whose works are frequently being checked out.

Example: Length of line is total number of checkouts. Color is the average number checkouts/item (darker color is higher number)

Visualization helps identify usage trends of the monologue anthologies, which indicate possible outreach efforts.

Example: Gender breakdown of monologue anthologies. Size is average use/item. Color is total use.

Get Into the Light Where You Belong

Marketing Collections through Outreach

E M I L E E M AT H E WS , R E S EA RC H L I B R A R I A N F O R V I S UA L A R T S

Collections + Outreach (with a dash of data viz & assessment) Background Kristen Mastel and Shannon L. Farrell, “Considering Outreach Assessment: Strategies, Sample Scenarios, and a Call to Action,” In the Library with a Lead Pipe, May 4, 2016 Desire to advertise collections Desire to understand collections usage better Desire to advocate for physical library collections in the age of #ICanHazPDF Events/initiatives highlighted today: Library Open House Embedded Reference Hours

Scott and Emilee, the Arts Librarians at UCI

Outcomes ~80 people attended the event Increased familiarity with special collections materials Some material checked out Serendipitous introduction of database

Embedded Reference Approach: take office hours and create content that highlights a variety of collections in an interactive, measurable, rewarding way

Browsing Participating in quizzes Asking questions

20 resources

Materials and process: 1 square box 6 pockets for users to put their votes 2 trivia questions per week based on resources in the collection Bring item/demonstrate on laptop when possible Give prizes every week to keep people coming back

Schedule

Week 1:trivia+prizes + buttonmaker Week 2:trivia+prizes Week 3:trivia+prizes Week 4:trivia+prizes Week 5:trivia+prizes + pop-up library Week 6:trivia+prizes Week 7:trivia+prizes

Week 1: highlighting Artforum International

Getting more immersed in the magazine

And even more… One student says, “that magazine talks about the artists that my professors talk about!”

Buttonmaker Technology!

Comments Use quantitative and qualitative metrics Incorporate data gathering mechanisms early in planning process Get help! You can’t do it all by yourself

DDA & THE HUMANITIES AT UCI African Amer. St.

Classics

English

History

Asian American St.

Critical Theory

Film & Media St.

Philosophy

Art History

Comp Literature

Gender & Sexuality

Religious Studies

Becky Imamoto, Head of Collections Acquisitions Institute May 22, 2017

He said, “If you’re gonna play the game boy You gotta learn to play it right.” How long in the catalog before triggering a short term loan? Average length: 364 days What is the ratio of use/expenditure between approval titles & firm titles? Print Orders

DDA Triggers

DDA Expenditures 16%

70%

20%

30%

Approval

84%

80% Firms

Approvals

Firms

Approvals

Firms

You’ve got to know when to hold ‘em Know when to fold ‘em Know when to walk away And know when to run… Is triggering an AutoPurchase (AP) on the 3rd use the best option? Humanities Books w/ Triggers 1 short term loan 2 short tem loan AP on 3rd use AP on 1st use

%

Use After Purchase

65% 15% 16% 4%

(Not yet purchased) (Not yet purchased) Average 9.3 uses after purchase by 5.1 unique users Average of 1 use after purchase by 1.3 unique users

Put into simplified dollar figures: Pretend books costs $100 with STL of 25% or $25 Humanities Books w/ Triggers 1 short term loan 2 short tem loan

% $ per use 65% $25 15% $50

Total Usage 1 use 2 uses

AutoPurchase on 3rd use AutoPurchase on 1st use

16% $12.50 4% $100

12 uses 1 use

You never count your money When you’re sitting at the table There’ll be time enough for countin’ When the dealin’s done What are the most expensive publishers by expenditure?

Are we using ILL to request print versions of titles that we have access to electronically? Not Really.

E-Readers

Who are our E-Readers?

5% 8%

36%

11%

11%

29%

http://grantland.com/hollywood-prospectus/rock-memoir-book-club-kenny-rogerss-luck-or-something-like-it-gambleswith-your-patience/

Undergraduates Unknown Faculty

Grad Students Staff Guest

Every gambler knows That the secret to surviving’ Is knowin’ what to throw away And knowin’ what to keep

Should we continue using DDA?

But in his final words I found an ace that I can keep.

Metadata… and the Left Arm of God FINDING SANDY KOUFAX… …considerations on the digital revolution, information diversity, and human engagement in collection strategies Keith Powell Head of Acquisitions, UCI Libraries Acquisitions Institute May 22, 2017

The Map is Not the Territory “One of baseball's fascinations is that it is simultaneously a game of inexpressible beauty—try, for example, to put down in words the action, grace and style of a perfect double play—and cold, hard, meticulous statistics.” – Jonathan Yardley, Sports Illustrated, September 16, 1974 Baseball & Big Data – A Librarian Sport Metadata – Everywhere & Everything Finding Maps – Who is Sandy Koufax?

Analog Sources in Another Century: Seeking Across Time and Space  Print Sources  Limited Access  Immersion  Commitment

The Evolution of Digital Sources – Dynamic Information 1990s Floppies to CDs Handheld Databases Google/YouTube The Cloud Mobile Devices

1980 s

TODAY… baseball-reference.com

Delivery - The Most Flexibility has the Most Influence Different Maps/Dynamic Engagement Koufax: A Lefty’s Legacy Strat-O-Matic Baseball Ludic Learning The Ludic Library

The Power Alley Albert, Jim, and Jay Bennett. Curve Ball: Baseball, Statistics, and the Role of Chance in the Game. Copernicus, 2013. Baseball Reference. http://www.baseball-reference.com/ Guzzo, Glen. Strat-O-Matic Fanatics: The Unlikely Success Story Of A Game That Became An American Passion. ACTA Publications, 2005. James, Bill. The New Bill James Historical Abstract. Free Press, 2013. Leavy, Jane. Koufax: A Lefty’s Legacy. Harper, 2002.

Batting Clean Up Miller, Stuart. "Putting Negro Leagues in Play." New York Times, vol. 159, no. 54853, 08 Nov. 2009, p. 11 Society for American Baseball Research (SABR). http://sabr.org/ Strat-O-Matic Baseball. http://www.strat-o-matic.com/ UCI’s eSports Elite. https://communications.uci.edu/magazine/2017/winter/a-boldnew-sports-franchise.php

Images • Koufax Strikes Out 15 – http://www.vintagecardprices.com • Sandy Koufax: A Lefty’s Legacy – personal collection • Sandy Koufax (Topps card – front) http://www.vintagecardprices.com • Baseball Encyclopedia – http://www.ebay.ca • Sandy Koufax (Topps card-back) – http://www.vintagecardprices.com • The Box Score – http://baseballsiscokidstyle.blogspot.com/2014/09/sandykoufax-becomes-first-pitcher-to.html • Official Baseball – personal collection • Superstar Baseball – personal collection • Play 1961 Big League Baseball Games (advertisement) http://www.strat-o-matic.com/

• Earl Weaver Baseball https://en.wikipedia.org/wiki/Earl_Weaver_Baseball • Franklin Big League Baseball – http://electronicbaseball.blogspot.com • Sandy Koufax Stats– http://www.baseball-reference.com/ • Sandy Koufax Strat-O-Matic card (front) – personal collection • Score Sheet of Perfect Game – personal photo taken from Leavy’s biography • Strat-O-Matic Negro Leagues Game - http://www.strat-omatic.com/ • Sandy Koufax Strat-O-Matic card (back) – personal collection • Koufax Bobble Head & Figure – personal collection

Conclusion Different Strokes for Different Folks Flexible Collections = Positive Influence on Research Different Maps for Different Users & Needs Use Technology as a Means – Not an Outcome Meet User Collections Needs Find Creative Information Containers Engage Users with the Collection!