EARNINGS RESULTS

อารเอส

12 พฤษภาคม 2559

RS TB / RS.BK

Sector: Media – NEUTRAL

กําไรออกมาเปนไปตามที่คาดการณ

คําแนะนําพื้นฐาน: ซื้อ เปาหมายพื้นฐาน: 15.30 บาท ราคา (11/05/59): 12.20 บาท Price chart

กําไรออกมาเปนไปตามที่คาดการณ RS รายงานกําไรสุทธิสําหรับไตรมาส 1/59 ที่ 107 ลานบาท พลิกกลับ เปนกําไรเมื่อเทียบกับปที่แลว และเพิ่มขึ้น 4% QoQ เนื่องจากขาดทุน สุทธิสําหรับไตรมาส 4/58 มีการปรับปรุงใหมในสวนของผลกระทบจาก การเปลี่ยนแปลงนโยบายบัญชีเราแนะนําใหพิจารณาในสวนของขาดทุน หลั ก แทนเมื่ อ เที ยบในแง QoQ โดยถ า ไม ร วมรายการพิ เ ศษจากการ เปลี่ ยนแปลงนโยบายบัญ ชีกํ าไรหลัก อยู ที่ 115 ลา นบาท พลิก กลั บมา เปนกําไร YoY และเพิ่มขึ้น 10% QoQ ทั้งกําไรสุทธิและกําไรหลัก เปนไปตามที่เราคาด

Price

Bt 15.5

Rel. to SET

Rel. Idx 150

10.5

100

5.5

50

0.5 0 05/15 07/15 09/15 11/15 01/16 03/16 04/16

Share price perf. (%) Relative to SET Absolute

1M 18.7 18.4

3M 19.2 25.1

12M (8.3) (15.3)

Key statistics

ประเด็นหลักผลประกอบการ รายไดจากธุรกิจโชวบิซเพิ่มขึ้นถึง 813% YoY และ 22% QoQ จากการ รั บ จ า งจั ด งานอี เ วนท ใ หญ ต อ เนื่ อ งมาจากช ว งปลายป ที่ แ ล ว สํ า หรั บ รายได จ ากธุ ร กิ จ สื่ อ ลดลง 26% YoY (ป ที่ แ ล ว มี ร ายได จ ากการ ถ า ยทอดสดฟุ ต บอลลาลี ก า และป นี้ มี ก ารป ด บางการดํ า เนิ น งานที่ ขาดทุน) และลดลง 17% QoQ จากชวงโลวซีซั่นของเม็ดเงินโฆษณา รายไดจากธุรกิจเพลงลดลง 45% YoY และ 39% QoQ แมวารายได จากการดาวนโหลดแบบสตรีมมิ่งและยูทูบจะเพิ่มขึ้น แตเติบโตไมทันกับ การลดลงของชองทางอื่น และสุดทายรายไดจากธุรกิจผลิตภัณฑเสริม ความงามเพิ่มขึ้น 194% YoY แนวโนม เราคาดกําไรหลักในไตรมาส 2/59 จะออกมาที่ 85 ลานบาท กลับมาเปน กํ า ไร YoY จากการลดต น ทุ น ในบางการดํ า เนิ น งาน และการปรั บ ตั ว เพิ่มขึ้นของอัตราคาโฆษณา แตลดลง 26% QoQ เนื่องจากในไตรมาส 1/59 มีฐานที่สูงจากธุรกิจโชวบิซ แมวาจะเปนชวงไฮซีซั่นของธุรกิจสื่อก็ ตาม เราคาดอัตราคาโฆษณาของช อง 8 จะอยูที่ 27.5 หมื่น บาท/นาที (เพิ่มขึ้น 15% YoY และ 10% QoQ) และคาดอัตราการจองโฆษณาอยู ที่ 65% เพิ่ม จาก 55% ในไตรมาส 1/59 เนื่ องจากไตรมาส 2 เป น ช ว งไฮซี ซั่ น บริ ษั ท จะเริ่ ม กลั บ มาใช น โยบายเชิ ง รุ ก มากขึ้ น ในการ บริหารงานชอง 8 โดยจะมีการปรับผังรายการ และเพิ่มเวลาออกอากาศ ละครเหมือนเดิม ซึ่งเราคาดวาเรตติ้งของชอง 8 จะกลับมาปรับตัวเพิ่มขึ้น ได อี ก ทั้ ง ธุ ร กิ จ เสริ ม ความงามยั ง คงเป น ตั ว ช ว ยสํ า คั ญ ที่ จ ะผลั ก ดั น ผล ประกอบการของบริษัท สิ่งที่เปลี่ยนแปลง เราคงประมาณการกําไรป 2016 ไมเปลี่ยนแปลง

Market cap 12-mth price range 12-mth avg daily volume # of shares (m) Est. free float (%) Foreign limit (%)

Consensus rating % 100 80 60 40 20 0

69

Buy

23 Hold 8

1

Bt12.3bn Bt8.6/Bt14.8 Bt81m 1,010 47.2 49.0

USD0.3bn USD2.3m

BLS Target price BLS earnings vs. Consensus vs. Consensus Bt 16.0 15.0 14.0 13.0 12.0 11.0

Sell

BLS

Cons.

Btm 500 400 300 200 100 0

BLS Cons.

BLS

16E 17E

Financial summary FY Ended 31 Dec Revenues (Btm) Net profit (Btm) EPS (Bt) EPS grow th (%) Core profit (Btm) Core EPS (Bt) Core EPS grow th (%) PER (x) PBV (x) Dividend (Bt) Dividend yield (%) ROE (%)

2015 2016E 3,729 4,178 122 290 0.12 0.29 -65.0% +138.1% 121 320 0.12 0.32 -68.1% +164.5% 102.7 42.3 7.3 6.6 0.1 0.2 0.8 1.4 7.1 16.4

CG/Anti-Corruption

2017E 2018E 5,198 6,115 426 532 0.42 0.53 +47% +24.9% 442 536 0.44 0.53 +38% +21.1% 28.9 23.1 6.0 5.4 0.3 0.3 2.1 2.6 22.2 25.2

/

คําแนะนํา เรายังคงมีความมั่นใจในธุรกิจดิจิตอลทีวีของ RS จากอัตราคาโฆษณาที่ ปรับตัวเพิ่มขึ้นพรอมๆกับเรตติ้งที่เพิ่มขึ้น กลยุทธที่บริษัทเลือกใชในการ พยายามที่ จ ะทํ า สั ญ ญารายได โ ฆษณาระยะยาวและการเพิ่ ม สั ด ส ว น รายไดอื่นๆอยางเชนธุรกิจเสริมความงามจะชวยใหผลประกอบการของ บริษัทยังคงเติบโตอยูไดแมในภาวะที่ตลาดโฆษณายังไมฟนตัวมากนัก เรายังคงคําแนะนํา “ซื้อ”

See disclaimer at the end of report

Cons.

ประสิทธิ์ สุจิรวรกุล นักวิเคราะหการลงทุนปจจัยพื้นฐานดานหลักทรัพย [email protected] +66 2 618 1342

นภนต ใจแสน ผูชวยนักวิเคราะห

1

RS: Financial Tables – Year 2014 4,306 (2,925) 1,382 (857) 524 (27) 18 516 (118) 398 (27) 0 (30) 341 0.35 0.35 371 0.38 1,405

2015 3,729 (2,723) 1,006 (872) 133 (14) 50 169 (38) 131 (10) 0 1 122 0.12 0.12 121 0.12 553

2016E 4,323 (2,935) 1,387 (1,001) 386 (15) 38 409 (75) 334 (12) 0 (32) 290 0.29 0.29 322 0.32 879

2017E 5,277 (3,514) 1,763 (1,202) 561 (15) 25 571 (109) 461 (15) 0 (21) 426 0.42 0.42 447 0.44 1,080

2018E 6,167 (4,103) 2,065 (1,369) 696 (15) 34 715 (157) 558 (17) 0 (9) 532 0.53 0.53 541 0.54 1,225

24.4 32.1 32.6 12.2 7.9 8.6 9.0 18.7 1.1 1.3 0.0 19.6

(13.4) 27.0 14.8 3.6 3.3 3.2 2.6 7.0 0.8 1.0 0.0 9.5

15.9 32.1 20.3 8.9 6.7 7.5 5.3 14.2 0.8 1.1 0.3 25.2

22.1 33.4 20.5 10.6 8.1 8.5 6.7 17.4 0.8 1.0 0.2 37.0

16.9 33.5 19.9 11.3 8.6 8.8 7.8 20.0 0.9 0.9 0.2 46.4

BALANCE SHEET (Btm ) Cash & Equivalent Accounts receivable Inventory PP&E-net Other assets Total assets Accounts payable ST debts & current portion Long-term debt Other liabilities Total liabilities Paid-up capital Share premium Retained earnings Shareholders equity Minority interests Total Liab.&Shareholders' equity

386 1,101 107 388 2,562 4,582 841 8 5 1,548 2,838 948 255 527 1,713 30 4,582

762 876 163 384 2,515 4,844 1,419 6 7 1,210 3,116 1,010 256 468 1,717 10 4,844

1,068 829 161 727 3,039 6,110 1,206 0 500 1,683 4,254 1,010 256 584 1,833 22 6,110

1,020 940 144 1,244 2,870 6,540 1,444 0 500 1,551 4,498 1,010 256 754 2,004 37 6,540

965 1,115 180 1,751 2,663 7,049 1,686 0 500 1,418 4,776 1,010 256 967 2,218 55 7,049

CASH FLOW (Btm ) Net income Depreciation and amortization Change in w orking capital FX, non-cash adjustment & others Cash flow s from operating activities Capex (Invest)/Divest Others Cash flow s from investing activities Debt financing (repayment) Equity financing Dividend payment Others Cash flow s from financing activities Net change in cash

341 880 286 (160) 1,347 (692) 4 (689) (293) 100 (311) 4 (879) (221)

122 420 747 (87) 1,202 (363) 12 (352) (10) 0 (181) 12 (474) 376

290 493 (164) 307 926 (915) 3 (912) 466 0 (174) 3 292 306

426 519 143 138 1,227 (1,115) 116 (999) (21) 0 (256) 116 (276) (48)

532 529 31 142 1,234 (1,077) 115 (962) (9) 0 (319) 115 (328) (56)

Free cash flow (Btm ) FCF per share (Bt)

654 0.6

838 0.8

11 0.0

112 0.1

157 0.2

Key assum ptions Music revenue (Btm) Media revenue (Btm) Show biz revenue (Btm)

2014 457 3,357 459

2015 374 2,246 796

2016E 325 3,051 574

2017E 321 3,961 603

2018E 327 4,795 633

PROFIT & LOSS (Btm ) Revenue Cost of sales and services Gross profit SG&A EBIT Interest expense Other income/exp. EBT Corporate tax After-tax net profit (loss) Minority interest Equity earnings from affiliates Extra items Net profit (loss) Reported EPS Fully diluted EPS Core net profit Core EPS EBITDA KEY RATIOS Revenue grow th (%) Gross margin (%) EBITDA margin (%) Operating margin (%) Net margin (%) Core profit margin (%) ROA (%) ROCE (%) Asset turnover (x) Current ratio (x) Gearing ratio (x) Interest coverage (x)

Revenue growth and asset turnover Revenue growth (%) (LHS) Asset turnover (x) (RHS)

%

x

30

1.4 1.2 1.0 0.8 0.6 0.4 0.2 0.0

20 10 0 (10) (20) 12

13

14

16E 17E 18E

15

A/C receivable & A/C payable days days

AR / Sales (days) AP / Cost of Goods (days)

200 150 100 50 0 12

13

14

16E 17E 18E

15

Profit margins Gross margin (%) EBIT margin (%)

% 50 40 30 20 10 0 12

13

14

16E 17E 18E

15

Capital expenditure %

Capex (Bt,bn) Capex / Net PPE (%)

Bt,bn 1.20

200

1.00

150

0.80 0.60

100

0.40

50

0.20 0.00

0 12

13

14

16E 17E 18E

15

Debt serviceability (ST debt + Interest) / EBITDA

x

(Debt + Interest) / EBITDA

1.2 1.0 0.8 0.6 0.4 0.2 0.0 12

13

14

16E

15

17E

18E

Dividend payout Bt/Shr

Dividend (Bt)

%

Payout ratio (%)

0.4 0.4 0.3 0.3 0.2 0.2 0.1 0.1 0.0

0.35

0.32

0.30 0.25

0.25

100 80 60

0.17

40

0.10

20 0 12

13

14

15

16E 17E 18E

อารเอส - 2

RS: Financial Tables – Quarter QUARTERLY PROFIT & LOSS (Btm ) Revenue Cost of sales and services Gross profit SG&A EBIT Interest expense Other income/exp. EBT Corporate tax After-tax net profit (loss) Minority interest Equity earnings from affiliates Extra items Net profit (loss) Reported EPS Fully diluted EPS Core net profit Core EPS EBITDA KEY RATIOS Gross margin (%) EBITDA margin (%) Operating margin (%) Net margin (%) Core profit margin (%) BV (Bt) ROE (%) ROA (%) Current ratio (x) Gearing ratio (x) Interest coverage (x)

1Q15 805 (649) 156 (203) (47) (4) 2 (49) 7 (42) (0) 0 (9) (51) (0.05) (0.05) (42) (0.04) 106

2Q15 833 (616) 217 (201) 16 (4) 4 15 (5) 10 (10) 0 42 42 0.04 0.04 0 0.00 147

3Q15 850 (609) 241 (203) 37 (4) 3 37 (9) 27 (0) 0 0 27 0.03 0.03 27 0.03 105

4Q15 1,240 (848) 392 (265) 127 (2) 10 135 (31) 104 0 0 (2) 103 0.10 0.10 105 0.10 322

1Q16 1,217 (803) 414 (265) 150 (2) 2 149 (35) 115 0 0 (8) 107 0.11 0.11 115 0.11 241

Revenue trend Revenue (Bt,bn) (LHS) Revenue growth (% YoY)

Bt,bn

%

1.4 1.2 1.0 0.8 0.6 0.4 0.2 0.0

60.0 40.0 20.0 0.0 -20.0 -40.0 -60.0 3Q14

1Q15

3Q15

1Q16

Revenue trend (accumulated) Accum. Revenue (Bt,bn)

Bt,bn

%

% of FY Revenue

5.0 100 4.0

120

100

100

77

67

3.0

80

44

2.0

60 29

22

40

1.0

20

0.0

19.4 13.2 (5.8) (6.3) (5.2) 1.7 (11.9) (4.4) 1.3 0.0 n.m.

26.1 17.6 1.9 5.0 0.0 1.6 10.3 3.7 0.9 0.5 3.5

28.3 12.3 4.4 3.2 3.2 1.7 6.7 2.3 1.0 0.1 9.6

31.6 26.0 10.2 8.3 8.4 1.7 24.3 8.4 1.0 0.0 76.2

34.0 19.8 12.3 8.8 9.5 1.7 25.2 9.4 1.0 0.0 60.9

0 3Q14

1Q15

3Q15

1Q16

Net profit trend (accumulated) Bt,m 400.0

Accum. Profit (Bt,m)

%

% of FY Profit

97 100

99

120 100 80 60 40 20 0 (20) (40)

300.0 200.0

37 15

100.0

-7

0.0 -100.0

QUARTERLY BALANCE SHEET (Btm ) Cash & Equivalent Accounts receivable Inventory PP&E-net Other assets Total assets Accounts payable ST debts & current portion Long-term debt Other liabilities Total liabilities Paid-up capital Share premium Retained earnings Shareholders equity Minority interests Total Liab.&Shareholders' equity

495 934 177 301 2,717 4,661 783 7 4 1,677 2,946 1,022 255 542 1,696 19 4,661

189 1,000 143 377 2,641 4,408 710 730 2 1,260 2,821 1,022 263 383 1,577 10 4,408

758 914 148 374 2,655 4,915 1,278 154 2 1,266 3,246 1,022 263 383 1,658 10 4,915

762 876 163 384 2,521 4,844 1,419 6 7 1,210 3,117 1,022 264 383 1,717 10 4,844

459 715 150 410 2,522 4,301 889 9 16 1,224 2,612 1,022 265 383 1,679 10 4,301

Key statistics Music revenue (Btm) Media revenue (Btm) Show biz revenue (Btm)

1Q15 107 572 70

2Q15 86 588 95

3Q15 86 575 103

4Q15 97 511 528

1Q16 59 424 643

3Q14

1Q15

3Q15

1Q16

Gross profit margin FY GPM (%)

%

Gross margin (%)

50 40 30 20 10 0 3Q14

1Q15

3Q15

1Q16

EBIT margin FY EBIT margin (%) EBIT margin (%)

% 30 25 20 15 10 5 0 (5) (10) 3Q14

1Q15

3Q15

1Q16

Company profile RS Public Company Limited (RS) is a fully integrated entertainment company engaged in three core activities: 1) music—complete cycle business with operations encompassing related businesses, 2) shows—concert and event organization and artist management, and 3) media—various satellite and digital television channels and radio businesses. As of 2015, TV ad revenue (including free TV, satellite TV and digital TV) represented 60% of its total revenue, followed by music (10%), showbiz (21%), service and others (9%).

อารเอส - 3

Figure 1 : 1Q16 results FY Ende d 31 Dec (Btm )

1Q16

1Q15

YoY %

4Q15

QoQ %

Incom e State m e nt Revenue Cost of sales and services EBITDA SG&A EBIT Interest expense Other income/exp. Equity earnings from affiliates Extra items EBT Corporate tax Minority interest Net profit (los s) Reported EPS Core ne t profit

1,217 (803) 241 (265) 150 (2) 2 0 (8) 149 (35) 0 107 0.11 115

805 (649) 106 (203) (47) (4) 2 0 (9) (49) 7 (0) (51) (0.05) (42)

51 24 127 30 nm (40) 9 nm (11) nm nm nm nm nm nm

1,240 (848) 322 (265) 127 (2) 10 0 (2) 135 (31) 0 103 0.10 105

(2) (5) (25) (0) 18 47 (75) nm nm 11 13 nm 4 4 10

34.0 19.8 12.3 21.8 23.1 8.8 1.0 0.0 60.9

19.4 13.2 (5.8) 25.2 14.5 (6.3) 1.3 0.0 n.m.

459 4,301 9 16 2,612 383 1,679 10 1.7

495 4,661 7 4 2,946 542 1,696 19 1.7

Key ratios Gross margin (%) EBITDA margin (%) EBIT margin (%) SG&A / Revenue (%) Tax rate (%) Net margin (%) Current ratio (x) Gearing ratio (x) Interest coverage (x) Balance Shee t Cash & Equivalent Total as se ts ST debts & current portion Long-term debt Total liabilitie s Retained earnings Shareholders equity Minority interests BV (Bt)

31.6 26.0 10.2 21.4 22.7 8.3 1.0 0.0 76.2

(7) (8) 22 268 (11) (29) (1) (45) (2)

762 4,844 6 7 3,117 383 1,717 10 1.7



Revenue was 10% higher than we projected



GM for the quarter was 34% lower than our estimate of 35%



SG&A was 6% higher than we modeled



Net profit was in line with our model



Core profit was in line with our projection

(40) (11) 48 118 (16) 0 (2) 0 (2)

Sources: Company data

Figure 2 : Revenue and gross margin breakdown

Sales breakdown Media Music Showbiz Others Total sales Sales breakdown (as a % of total sales) Media Music Showbiz Others Total sales Gross profit breakdown Media Music Showbiz Others Consolidation eliminations Total gross profit

1Q16

1Q15

%YoY

4Q15

%QoQ

424 59 643 91 1,217

572 107 70 56 805

-26% -45% 813% 62% 51%

511 97 528 105 1241

-17% -39% 22% -14% -2%

35% 5% 53% 7% 100%

71% 13% 9% 7% 100%

104 24 303 64 (76) 419

102 51 8 26 (26) 161

41% 8% 43% 8% 100%

3% -53% 3754% 148% 161%

135 62 227 146 (181) 388

-22% -61% 33% -56% 8%

อารเอส - 4

Source: Company data

Regional Comparisons Bloomberg Code Abs-Cbn Corp Gma Network Inc Sun Tv Network Ltd Zee Entertainment Enterprise

ABS PM GMA7 PM SUNTV IN Z IN

Television Broadcasts Ltd Nippon Television Network Tokyo Broadcasting System Tv Asahi Corp Beijing Gehua Catv Network-A

511 HK 9404 JP 9401 JP 9409 JP 600037 CH

BEC World GMM Grammy Major Cineplex Group MCOT Plan B Media RS VGI Global Media Workpoint Entertainment Simple average

PER (x)

Price Market Cap (local curr.)

(US$ equivalent) 2016E 2017E

EPS Growth (%) 2016E

PBV (x)

ROE (%)

Div Yield (%)

2017E 2016E 2017E 2016E 2017E 2016E 2017E

PHP53.5 PHP6.8 INR369.9 INR448.0

979 491 2,189 6,460

11.0 11.8 16.0 34.6

14.0 16.1 14.1 27.9

46.0 35.6 16.0 42.8

-21.6 -23.7 13.8 24.6

1.4 n.a. 3.9 6.5

1.4 n.a. 3.5 5.6

13.4 28.9 25.4 21.9

9.8 21.3 26.2 23.1

1.5 5.9 3.4 0.7

2.5 6.0 3.9 0.8

HKD29.3 JPY1,835.0 JPY1,580.0 JPY1,884.0 CNY15.1

1,654 4,466 2,776 1,886 3,235

16.2 12.9 24.5 17.5 24.0

15.6 12.1 24.9 16.2 20.4

79.4 18.2 -22.4 -4.1 7.9

3.5 6.6 -1.7 8.2 16.9

1.7 0.8 0.6 0.6 1.7

1.7 0.8 0.6 0.6 1.6

10.5 6.2 2.2 3.4 7.7

11.4 6.2 2.2 3.7 8.1

8.7 1.8 1.2 2.1 1.4

8.7 1.8 1.1 2.1 1.6

BEC TB GRAMMY TB MAJOR TB MCOT TB PLANB TB

THB24.50 THB8.90 THB32.00 THB8.90 THB6.50

1,390 207 810 174 647

17.7 n.m. 21.8 79.9 40.2

16.8 28.5 19.7 68.9 35.1

-7.3 n.m. 11.6 32.4 41.8

5.6 n.m. 10.6 15.9 14.5

6.0 4.1 4.1 0.8 7.4

5.7 3.5 3.9 0.8 6.6

35.0 -14.0 19.5 1.0 19.4

36.3 14.9 20.6 1.2 19.9

5.2 0.0 4.0 1.2 1.2

5.5 2.8 4.4 1.4 1.4

RS TB VGI TB WORK TB

THB12.20 THB4.46 THB38.00

340 869 450

42.3 32 53.0 28.4

28.9 30 41.5 25.3

138.1 29.0 82.4 34.2

46.5 6.8 27.7 9.6

6.6 16.2 5.0 4.2

6.0 15.3 4.7 3.9

16.4 52.7 10.0 15.3

22.2 53.3 11.9 17.2

1.4 2.9 3.0 2.7

2.1 3.0 3.9 3.1

PER band versus SD (next 12 months)

PBV band versus SD (next 12 months)

x

x

+4 SD = 62.3x

14

+3 SD = 49.9x

12

40

+2 SD = 37.4x

10

30

+1 SD = 24.9x

60 50

+4.0 SD = 13.2x +3.0 SD = 10.8x +2.0 SD = 8.5x

8

+1.0 SD = 6.1x

6 20

LT-average = 12.4x

10

LT-average = 3.8x

4

-1.0 SD = 1.4x

2

0 YE01

YE03

YE05

YE07

YE09

YE11

YE13

YE15

YE17

PER band and share price

0 YE01

YE03

YE05

YE07

YE09

YE11

YE13

YE15

YE17

PBV band and share price 25

30

15x 13x 11x 9x 7x 5x

20 10 0 -10 -20

20 5.0x

15

4.0x 3.0x 2.0x

10 5

-30

1.5x 1.0x

0

-40 -50 YE01

YE03

YE05

YE07

YE09

YE11

YE13

YE15

YE17

Foreign holdings %

-5 YE01

YE03

YE05

YE07

YE09

YE11

YE13

YE15

YE17

Management trading activities during past six months RS

Bt,m 250.0

Media

40 30 20 10.5

10

Buy

200.0 150.0 100.0 50.0

Sell

0.0

0 12/15

1/16

2/16

3/16

4/16

5/16

12/15

1/16

2/16

3/16

4/16

5/16

อารเอส - 5

DISCLAIMER

Bualuang Securities Public Company Limited

BUALUANG SECURITIES PUBLIC COMPANY LIMITED (BLS) is a subsidiary of BANGKOK BANK PUBLIC COMPANY LIMITED (BBL). This document is produced based upon sources believed to be reliable but their accuracy, completeness or correctness is not guaranteed. The statements or expressions of opinion herein were arrived at after due and careful consideration to use as information for investment. Expressions of opinion contained herein are subject to change without notice. This document is not, and should not be construed as, an offer or the solicitation of an offer to buy or sell any securities. The use of any information shall be at the sole discretion and risk of the user. BUALUANG SECURITIES PUBLIC COMPANY LIMITED MAY BE IN RELATIONSHIP WITH THE SECURITIES IN THIS REPORT. “Opinions, projections and other information contained in this report are based upon sources believed to be accurate including the draft prospectus, but no responsibility is accepted for any loss occasioned by reliance placed upon the contents hereof. Bualuang Securities Public Company Limited may from time to time perform investment, advisory or other services for companies mentioned in this report, as well as dealing (as principal or otherwise) in, or otherwise being interested in, any securities mentioned herein, This report does not constitute a solicitation to buy or sell any securities”. Investors should carefully read details in the prospectus before making investment decision. BUALUANG SECURITIES PUBLIC COMPANY LIMITED MAY ACT AS MARKET MAKER AND ISSUER OF DWs, AND ISSUER OF STRUCTURED NOTES ON THESE SECURITIES. The company may prepare the research reports on those underlying securities. Investors should carefully read the details of the derivative warrants and structured notes in the prospectus before making investment decisions. BUALUANG SECURITIES PUBLIC COMPANY LIMITED IS OR MAY BE AN UNDERWRITER/CO-UNDERWRITER/JOINT LEAD IN RESPECT OF THE INITIAL PUBLIC OFFERING (“IPO”) OF SECURITIES.

Lead underwriter/ Underwriter/ Co-underwriter

Financial Advisor

CG Rating Score Range

Score Range

Description

90 – 100

Excellent

80 – 89

Very Good

70 – 79

Good

60 – 69

Satisfactory

50 – 00359

Pass

Below 50

No logo given

N/A

Anti-Corruption Progress Indicator Level

Description

5

Extended

4

Certified

3B

Established by Commitment and Policy

3A

Established by Declaration of Intent

2

Declared

1

Committed

Partially progress

Partially progress

No progress

No progress

อารเอส - 6

CORPORATE GOVERNANCE REPORT DISCLAIMER

This research report was prepared by Bualuang Securities Public Company Limited and refers to research prepared by Morgan Stanley. Morgan Stanley does not warrant or guarantee the accuracy or completeness of its research reports. Morgan Stanley reserves copyright and other proprietary rights in the material reproduced in this report. Morgan Stanley is under no obligation to inform Bualuang Securities or you if the views or information referred to or reproduced in this research report change. Corporate Governance Report disclaimer The disclosure of the survey result of the Thai Institute of Directors Association (“IOD”) regarding corporate governance is made pursuant to the policy of the Office of the Securities and Exchange Commission. The survey of the IOD is based on the information of a company listed on the Stock Exchange of Thailand and the Market for Alternative Investment disclosed to the public and able to be accessed by a general public investor. The result, therefore, is from the perspective of a third party. It is not an evaluation of operation and is not based on inside information. The survey result is as of the date appearing in the Corporate Governance Report of Thai Listed Companies. As a result, the survey result may be changed after that date. Bualuang Securities Public Company Limited does not conform nor certify the accuracy of such survey result. "Disclaimer: The disclosure of the Anti-Corruption Progress Indicators of a listed company on the Stock Exchange of Thailand, which is assessed by the relevant institution as disclosed by the Office of the Securities and Exchange Commission, is made in order to comply with the policy and sustainable development plan for the listed companies. The relevant institution made this assessment based on the information received from the listed company, as stipulated in the form for the assessment of Anti-corruption which refers to the Annual Registration Statement (Form 56-1), Annual Report (Form 562), or other relevant documents or reports of such listed company . The assessment result is therefore made from the perspective of a third party. It is not an assessment of operation and is not based on any inside information. Since this assessment is only the assessment result as of the date appearing in the assessment result, it may be changed after that date or when there is any change to the relevant information. Nevertheless, [•] Securities Company Limited does not confirm, verify, or certify the accuracy and completeness of the assessment result."

BUALUANG RESEARCH – RECOMMENDATION FRAMEWORK

STOCK RECOMMENDATIONS

SECTOR RECOMMENDATIONS

BUY: Expected positive total returns of 15% or more over the next 12 months. HOLD: Expected total returns of between -15% and +15% over the next 12 months. SELL: Expected negative total returns of 15% or more over the next 12 months. TRADING BUY: Expected positive total returns of 15% or more over the next 3 months.

OVERWEIGHT: The industry, as defined by the analyst's coverage universe, is expected to outperform the relevant primary market index over the next 12 months. NEUTRAL: The industry, as defined by the analyst's coverage universe, is expected to perform in line with the relevant primary market index over the next 12 months. UNDERWEIGHT: The industry, as defined by the analyst's coverage universe, is expected to underperform the relevant primary market index over the next 12 months.

อารเอส - 7

อาร เอส RS TB / RS.BK - rs public company limited

May 12, 2016 - of shares (m). 1,010 ... After-tax net profit (loss). 398. 131. 334 ..... 3Q14. 1Q15. 3Q15. 1Q16. Accum. Profit (Bt,m). % of FY Profit. Bt,m. %. (10).

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