THE BENEFITS • Better convenience for your customers

DELIVEROO SERVES UP A BETTER CUSTOMER EXPERIENCE WITH ANDROID PAY

• Reduced time for your customers to order and pay • Increased order frequency • Minimal time to integrate • Reduced customer entry errors

THE CHALLENGE Lengthy order forms Getting a Michelin-star meal delivered to your doorstep is now easier than you think. Deliveroo is on a mission to create the world’s best food delivery service, working with

“Android Pay has become a

over 20,000 restaurants across the globe.

hugely popular way to pay

One of the company’s biggest challenges is streamlining how customers place orders on

for our customers. 10% of our

its mobile app – in particular, the amount of

customers who use Android

information users need to provide, which can

are also using Android Pay.”

be a barrier for first-time customers.

THE SOLUTION A faster way to pay

— Rob Cooper, Product Manager

With Android Pay, Deliveroo have found an ideal solution to make mobile payments faster and more convenient. “Android Pay has given us the opportunity to reduce the information a customer is required to enter when ordering,” says Rob Cooper, Product Manager. “Instead of completing an entire registration form, first-time customers now only need to enter a few details, and everything else is taken care of.”

THE RESULTS

how it makes the user experience exceptional. Work

“A big plus was that the integration took just two weeks from start to launch, and now we can simply switch it on in any new markets we enter, without additional engineering,” says Rob. And because customers enter less information when ordering, Android Pay is helping to reduce entry errors, improving the quality of data in Deliveroo’s database.

Android Pay is playing a key part in helping Deliveroo provide a better customer experience. “Android Pay has become a hugely popular way to pay for our customers,” says Rob. “10% of our customers who use Android are also using Android Pay.” Deliveroo have also received great user reviews for their app on Google Play that it “works seamlessly with Android Pay” and it is now “easy payment with Android Pay integration.”

For people thinking of integrating Android Pay, focus on understanding how it fits into your order flow and

Two weeks from start to launch

Great user reviews

ADVICE FROM DEVS

65%

on ensuring it doesn’t interrupt the flow, but on how it can aid your order process. The goal should be to make checkout more convenient, so how it can benefit customers in the future by meaning they don’t have to fill out forms, etc.

APPS USING ANDROID PAY

UPLIFT IN ORDER

FREQUENCY AMONGST ANDROID

PAY USERS

Increasing order frequency Since offering Android Pay, Deliveroo has also seen a 65% uplift in order frequency amongst Android Pay users, indicating that customers are more likely to place repeat orders when offered a more convenient payment solution.

To learn more about cashless transactions on your Android app, visit https://developers.google.com/android-pay/

And so many more. See the full list of apps using Android Pay here.

© 2017 Google Inc. All rights reserved. Android, Android Pay, and the Android Logo are trademarks of Google Inc. Other trademarks and brands are the property of their respective owners.