2016-2017 SUGGESTED FOUR YEAR SEQUENCE OF COURSES FOR GRAPHIC DESIGN & MARKETING MAJOR

First yr courses may be taken in any order, as long as a student has at least 9 credits in Art & Design courses before spring Art 901 Portfolio Review

Fall Semester

Spring Semester

FIRST YEAR - Pre-Graphic Design Courses UST 1000 UMD Seminar Art 1011 2D Design

CR 1-2 3

FIRST YEAR - Pre-Graphic Design Courses Art 0901 Graphic Design Portfolio Review Art 1010 Drawing I

Art 1013 2D Digital Design Art 1900 Visual Literacy Math 1160 or 1296 Finite Math or Calc I (LE-LOGIC & QUANTITATIVE REASONING)

3 3 5

SFA Requirement MU or TH (LE-FINE ARTS) Comm 1112 or 1222 Public Spkg or Interpers (LE-ORAL) Econ 1003 Economics & Society (LE -SOC SCI) Writ 1120 College Writing (LE-WRIT & INFO LIT)

15-16

CR 0 3 3 3 3 3 15

Graphic Design courses from this point forward are ONLY OFFERED FALL SEMESTER

Graphic Design courses from this point forward are ONLY OFFERED SPRING SEMESTER

Admitted Graphic Design & Marketing Majors

Admitted Graphic Design & Marketing Majors

SOPHOMORE YEAR Art 2905 Design Technology I Art 2907 Typography I Acct 2001 Principles of Financial Accounting ArtH 1303 or 1305 World Art I or Surv. Non-Western Art (LE-HUMANITIES & GLOBAL PERSPECTIVES) LE-NATURAL SCIENCES

JUNIOR YEAR Art 3906 Emerging Media Design Art 3922 Graphic Design II ArtH 2390 Amer Art of 20th Century (LE-CULT. DIV.) Mktg 3701 Principles of Marketing Writ 3121 Advanced Writing Business & Org (or equiv)

SENIOR YEAR Art 4909 Interactive Design II Art 4922 Senior Design Studio I Mktg 4731 Consumer Behavior Mktg elective LE-NATURAL SCIENCES w/Lab + SUSTAINABILITY

3 3 3 3

SOPHOMORE YEAR Art 2906 Design Technology II Art 2911 Graphic Design I ArtH 2901 History of Graphic Design Psy 1003 General Psychology (LE-SOC SCI) Econ 2030 Applied Stats for Business & Economics

3 15

3 3 3 3 3 15

3 3 3 3 4 16

JUNIOR YEAR Art 3933 Graphic Design III Art 3937 Typography II Art 4908 Interactive Design I Mktg 3711 Marketing Research LE-HUMANITIES (not ArtH)

SENIOR YEAR Art 4933 Senior Design Studio II Art 4955 Graphic Design V Mktg elective Mktg elective ArtH elective

Degree Total (122 Minimum Credits)

3 3 3 4 3 16

3 3 3 3 3 15

3 3 3 3 3 15

2016-2017

GRAPHIC DESIGN & MARKETING BFA

STUDENT: PRE-GRAPHIC DESIGN REQUIREMENTS (12 credits) CR GR SM YR Art 1010 Drawing I 3 Art 1011 2D Design 3 Art 1013 2D Digital Design 3 Art 1900 Visual Literacy 3 Art 0901 Graphic Design Portfolio Review 0 GRAPHIC DESIGN COURSES (39 credits) Art 2905 Design Technology I 3 Art 2906 Design Technology II 3 Art 2907 Typography I 3 Art 2911 Graphic Design I 3 Art 3906 Emerging Media Design 3 Art 3922 Graphic Design II 3 Art 3933 Graphic Design III 3 Art 3937 Typography II 3 Art 4908 Interactive Design I 3 Art 4909 Interactive Design II 3 Art 4922 Senior Design Studio I 3 Art 4933 Senior Design Studio II 3 Art 4944 Graphic Design IV 3 or Art 4955 Graphic Design V ART HISTORY (12 credits) ArtH 1303 World Art I 3 or ArtH 1304 World Art II or ArtH 1305 Survey of Non-Western Art

MARKETING COURSES (18 credits) CR GR SM YR Mktg 3701 Principles of Marketing 3 Mktg 3711 Marketing Research 3 Mktg 4731 Consumer Behavior 3 Take a minimum of 9 credits (3 courses) from the following options:

Mktg 3721 Social Media Marketing Mktg 3741 Fundamentals of Selling Mktg 3751 Marketing Ethics Mktg 3771 Sports Marketing Mktg 3781 International Marketing Mktg 3797 Marketing Internship Mktg 4711 Business-to-Business Marketing Mktg 4721 Advertising & Marketing Communications Mktg 4741 Developing & Marketing New Products Mktg 4751 Retailing Mktg 4781 Marketing Management & Strategy Mktg 4795 Special Topics

3 3 3 3 3 3 3 3 3 3 3 3

ADVANCED WRITING STUDIES (3 credits) Writ 3121 Adv Writing: Business and Orgzn. 3 SUPPORTIVE SERVICES PROGRAM (1-2 credits) UST 1000 UMD Seminar 1-2 ADDITIONAL SFA REQUIREMENT (3 credits)

(LE - HUMANITIES & GLOBAL PERSPECTIVES)

ArtH 2901 History of Graphic Design ArtH 2390 American Art of the 20th Century

PRE-BUSINESS REQUIREMENTS (6 credits) CR GR SM YR Econ 2030 Stats for Business/Economy 3 Acct 2001 Financial Accounting 3

3 3

Three FINE ARTS credits (one or more courses) from outside the student's chosen major (music, theatre, dance). See separate SFA Requirement handout for approved courses (all options satisfy Liberal Education requirements).

3

(LE - CULTURAL DIVERSITY)

3 additional credits from the following: ArtH 2xxx or 3xxx

3

Additional Liberal Education requirements Writ 1120 College Writing (LE-WRIT & INFO LIT) Comm 1222, 1112 or Lang. (LE-ORAL COMM) Math 1160 or 1296 - Finite or Calc I (LE-LOGIC) Econ 1003 Economics & Society (LE-SOC SCI) Psy 1003 General Psychology (LE-SOC SCI) Any two NATURAL SCIENCE courses (one should also have a lab and fulfill SUSTAINABILITY category) Any additional HUMANITIES course (not ArtH)

CR GR SM YR 3 3 5 3 4

GENERAL MAJOR TOTAL (12+39+12+6+18) WRITING STUDIES UMD SEMINAR ADDITIONAL SFA REQUIREMENT LIBERAL EDUCATION

87 3 1-2 3 28

MINIMUM TOTAL CREDITS FOR BFA

7 3

122