MEET KRISTI GRIFFIN

Kristi is a lifetime Houstonian.  She grew up on the north side of Houston and is very familiar with Houston and the surrounding area.  Kristi studied Communications at the University of Houston with a focus on Public Relations.  

Kristi began her career as a REALTOR® in 2013.  Before her career in real estate, she worked in sales for telecom, healthcare and hospitality industries.  Kristi realized that she was most successful when consulting was part of the sales process. That is when Kristi decided to put her education, experience and passion together to become a REALTOR®.  Kristi began her real estate career at RE/MAX The Woodlands and Spring. After some time as a single agent she saw the benefit of a team and was asked by her broker to join his team. Kristi grew a great deal on the team; sharpening her skills as a real estate professional which lead to her becoming the successful agent that she is today. Kristi is a multi-million dollar

KRISTI GRIFFIN

producer. 

REALTOR® Kristi’s focus is client satisfaction and ensuring her clients achieve their real estate

Griffin Realty Group

goals with a smile on their face.  Kristi became very successful in building a real

Keller Williams-The Woodlands

estate career in The Woodlands, TX  area.  After much prayer and consideration

o:  832.791.2474

Kristi decided to bring her husband on as a partner.  Together they started Griffin

c:  832.610.5511

Realty Group at Keller Williams in The Woodlands.  Kristi and Joel bring different skill

[email protected]

sets and together form the perfect real estate group.  With Kristi’s passion and her track record of success in the local real estate market, along with Joel’s management, sales, operational and financial background, as well as his ability to negotiate very effectively, they combine the skills for the most dynamic real estate group in The Woodlands, TX and surrounding areas.  Kristi’s principal role within Griffin Realty Group is managing all of the buyer transactions. She also oversees the creative marketing and client satisfaction.

Kristi resides in The Woodlands with her husband Joel and their two kids.  They are both very involved with their church, The Woodlands United Methodist Church.  Kristi is also an active member of The Junior League of The Woodlands.  Other than real estate and her family, Kristi has a passion for live music.

When buying or selling a home you want to experience the process with an honest, focused, and passionate full time REALTOR® who is interested in your goals.  Kristi has a passion for her clients that is unmatched by anyone.

GRIFFIN-REALTYGROUP.COM  | 8111 Ashlane Way | The Woodlands, Texas 77382

MEET JOEL GRIFFIN

Joel Griffin is a longtime resident of The Woodlands, TX.  He moved to the area in 1986 with his family.  He attended Knox Jr. High School and graduated from McCullough High School.  He then attended Texas Tech University where he received a B.B.A in Finance and an M.S. in Consumer Finance and Economics.  While working on his masters, he taught finance and real estate classes at Wayland Baptist University.  

Joel started his professional career in banking at Wells Fargo.  He worked as a personal banker, loan officer, underwriter, a sales manager, and an operation manager over a three state region.

While in banking, Joel realized that he really enjoyed working with clients and helping them achieve their financial goals and dreams.  He decided to join Merrill Lynch where he could better utilize his finance degree as well as the knowledge that he gained from working in the banking industry.  Joel went on to obtain his

JOEL GRIFFIN

CFP® (Certified Financial Planner) designation. During his time at Merrill Lynch Joel specialized in building investment portfolios and helping clients diversify assets,

REALTOR®

including real estate.  Joel was a very successful broker at Merrill Lynch before

Griffin Realty Group

becoming a partner in a group.  Soon after the passing of one of the partners, Joel

Keller Williams-The Woodlands

decided to step away from the business and start a new career.

o:  832. 791. 2474 An opportunity to get into medical sales presented itself. He spent ten years in sales

c:  832. 655. 5757

and sales management of medical device products.  He managed a team of

[email protected]

representatives over two states.  Joel’s career in medical device sales and management was challenging and rewarding.  However, it was the travel and spending so much time away from his family that led him to his final venture.

Joel decided to join his wife in real estate.  Kristi had become very successful in building a real estate career in The Woodlands, Texas area.  Together they started Griffin Realty Group at Keller Williams The Woodlands and Magnolia.  Joel and Kristi bring different skill sets and together form the perfect real estate group.  With Kristi’s obvious passion and track record of success in the local real estate market, along with Joel’s management, sales, operational and financial background, as well as his ability to negotiate very effectively, they combine the skills for the most dynamic real estate group in The Woodlands.

Joel resides with his wife Kristi and their two kids in The Woodlands. Together they are very involved in their church, they attend The Woodlands United Methodist Church.  Joel is also very involved in Kairos Prison Ministry. 

GRIFFIN-REALTYGROUP.COM  | 8111 Ashlane Way | The Woodlands, Texas 77382

Dear Home Seller,

Thank you for your interest in Griffin Realty Group. We are pleased to welcome you as a new client and we are very excited that you have chosen us to help you with your home selling experience.

Griffin Realty Group’s goal is to Simply Exceed Your Expectations. We will be with you every step of the way to ensure your home selling experience is simple and stress-free. Throughout the process we will work with you, the buyer’s agent, the buyer’s lender, the title company, as well as other industry professionals, to help ensure that your home selling experience Simply Exceeds Your Expectations. We are the professionals; let us handle the details.

If you are planning your next home purchase within the Houston area we hope that you would consider Griffin Realty Group for the purchase of your new home. We are very familiar with Houston and the surrounding areas and would love the opportunity to earn your business on your home purchase.

If you are moving away from the area, Griffin Realty Group can help you as well. We have relationships with REALTORs® all over the US and in other countries. We would be glad to put you in contact with highly acclaimed REALTORs® in the area that you are moving; this will ensure you are served well wherever you are planning to purchase.

Our dedicated team is here for all of your real estate needs. We help clients buy homes, list homes to sell, as well as work with investors to secure the best investment on their real estate assets. If you know someone that could benefit from our services, please let us know and/or have them reach out to us. Our goal is to Simply Exceed Expectations of all of our clients. The best compliment you can give us is to refer your friends and family so that they too can experience the same level of service that you have received.

Thank you again for choosing Griffin Realty Group for your real estate experience. 

Griffin Realty Group

GRIFFIN-REALTYGROUP.COM  |  (832) 791-2474

HOME SELLER GUIDE

Simply Exceeding Expectations

Kristi is a lifetime Houstonian.  She grew up on the

Kristi and Joel bring different skill sets and

north side of Houston and Is very familiar with

together form the perfect real estate group.

Houston and the surrounding area.  Kristi studied

With Kristi’s passion and her track record of

Communications at the University of Houston with

success in the local real estate market, along

a focus on Public Relations.  

with Joel’s management, sales, operational and financial background, as well as his

KRISTI GRIFFIN

Kristi began her career as a REALTOR® in 2013.

ability to negotiate very effectively, they

Before her career in real estate, she worked in

combine the skills for the most dynamic real

sales for telecom, healthcare and hospitality

estate group in The Woodlands, TX and

industries.  Kristi realized that she was most

surrounding areas.  

REALTOR®

successful when consulting was part of the sales

Griffin Realty Group

process. 

Group is creative marketing, client care, and

Keller Williams-The Woodlands o:  832.791.2474 c:  832.610.5511 [email protected] Griffin-RealtyGroup.com

Kristi’s principal role within Griffin Realty

Kristi’s focus is client satisfaction and ensuring her

satisfaction.

clients achieve their real estate goals with a smile on their face.  Kristi became very successful in

When buying or selling a home you want to

building a real estate career in The Woodlands, TX

experience the process with an honest,

 area.  After much prayer and consideration Kristi

focused, and passionate full time REALTOR®

decided to bring her husband on as a partner.

who is interested in your goals.  Kristi has a

 Together they started Griffin Realty Group at

passion for her clients that is unmatched by

Keller Williams in The Woodlands.  

anyone.

Joel Griffin is a longtime resident of The

Joel was a very successful broker at Merrill

Woodlands, TX.  He moved to the area in 1986 with

Lynch before becoming a partner in a group.

his family.  He attended Knox Jr. High School and

Soon after the passing of one of the partners,

graduated from McCullough High School.  He then

Joel decided to step away from the business

attended Texas Tech University where he received

and start a new career.

a B.B.A in Finance and an M.S. in Consumer

JOEL GRIFFIN REALTOR® Griffin Realty Group Keller Williams-The Woodlands o:  832. 791. 2474

c:  832. 123. 4567 [email protected] Griffin-RealtyGroup.com

Finance and Economics.  While working on his

Joel decided to join his wife in real estate.

masters, he taught finance and real estate classes

Kristi had become very successful in building a

at Wayland Baptist University.  

real estate career in The Woodlands, Texas area.  

Joel started his professional career in banking at Wells Fargo.  He worked as a personal banker,

Joel resides with his wife Kristi and their two

loan officer, underwriter, a sales manager, and an

kids in The Woodlands. Together they are very

operation manager over a three state region.

involved in their church, they attend The Woodlands United Methodist Church.  Joel is

While in banking, Joel realized that what he really enjoyed was working with clients and helping them achieve their financial goals and dreams.  He decided to join Merrill Lynch and then obtained his CFP® (Certified Financial Planner) designation. During his time at Merrill Lynch Joel specialized in building investment portfolios and helping clients diversify assets, including real estate.  

also very involved in Kairos Prison Ministry. 

SIMPLY EXCEEDING YOUR EXPECTATIONS

The goal of Griffin Realty Group is to Simply Exceed Your Expectations. We will provide market perspectives and personal service to help guide you in the best way to achieve your real estate goals. The four promises of  Griffin Realty Group exemplify our   dedication to you, our client.

Client Dedication Our clients interests come first.  By serving our clients well, we will also succeed.

Personal Service Our clients are entitled to the personal advice and counsel of professional REALTORs® whose philosophy and style of doing business are compatible with their own.

Simple Plan of Action Our clients will benefit from a personal client consultation to identify their present and future real estate goals. We will develop a strategy for implementing their plan and assist in achieving the goals of the plan.

The Integrity of Griffin Realty Group Our principals, market knowledge, and service quality provide comfort and security to our clients; whether buying their first home, a luxury home, or an asset for investment.

GRIFFIN-REALTYGROUP.COM  | 8111 Ashlane Way | The Woodlands, Texas 77382

GRIFFIN REALTY GROUP’S COMMITMENT TO OUR CLIENTS

  To facilitate a smooth transaction, Griffin Realty Group would like to ensure that all who are involved in the selling process have a clear direction throughout the entire experience.   We are committed to the following:

Communication We are committed to communicating often and in the way our clients prefer to communicate. From listing to closing, you’ll know the status of our marketing efforts, offers on the table, and the next steps leading to a successful closing once an offer is accepted.

Availability We are committed to being available from 8am-7pm Monday-Saturday for meetings, with a reasonable amount of notice. We disconnect for family time each night at 7pm.

Loyalty

 

We are committed to choosing you first.  You are our first priority.

Value We are committed to providing added value through our process, teamwork, and negotiation skills. 

GRIFFIN-REALTYGROUP.COM  | 8111 Ashlane Way | The Woodlands, Texas 77382

CLIENT COMMITMENT TO GRIFFIN REALTY GROUP

We ask our clients to commit to the following:

Communication Communicate often with Griffin Realty Group and all other team members. This will be important in ensuring all time sensitive items are handled within an acceptable amount of time.

Availability Make sure your home is available and ready to show at all times. Once we have executed a contract on your home, be close to home between the time of execution and closing day. If trips are already scheduled please advise Griffin Realty Group immediately to insure a smooth transaction. 

Loyalty

 

Contact us first. If a buyer approaches you directly have them give us a call. We want to ensure that you are being fully represented at all times.

Value Be open and honest with us. This will help us bring the most value throughout the process.

GRIFFIN-REALTYGROUP.COM  | 8111 Ashlane Way | The Woodlands, Texas 77382

THE HOME SELLING PROCESS

The goal of Griffin Realty Group is to Simply Exceed Expectations. We are committed to sale your home for the most money, in the shortest amount of time, and with the lease amount of stress as possible. The competitive price recommendation we will provide, and our step-by-step process for getting your home sold, will ensure that we are able to stand by our commitment.

Servicing and Marketing Our Step-By-Step Marketing Plan will begin and we will proactively communicate on a  regular basis to keep you updated on the status of inquiries, showings, and feedback.

Offers and Negotiations Every offer presented will be discussed in detail with you. Griffin Realty Group Associates are professional negotiators. We will point out the pros and cons of each offer and negotiate with the buyer’s agent on your behalf. You will always make the final decision as to which offer to accept.

Contract to Close We will coordinate the closing process, managing all the details and paperwork, while keeping you in the loop. We will be monitoring every phase of the inspection, title, and lending process. We will schedule a pre-closing meeting to insure closing day goes smoothly.

GRIFFIN-REALTYGROUP.COM  | 8111 Ashlane Way | The Woodlands, Texas 77382

THE FOUR FACTORS THAT GET A HOME SOLD

LOCATION

MARKETING

CONDITION

PRICE

GRIFFIN-REALTYGROUP.COM  | 8111 Ashlane Way | The Woodlands, Texas 77382

MARKETING PLAN

Griffin Realty Group’s Marketing Plan is designed for maximum exposure of your home in the shortest amount of time.

• Price your home competitively with the current • Distribute “Now Accepting Offers” print market and price trends. marketing within the area.    • Advise you on how to attract buyers by showing • Target marketing to local REALTORs® that your home in the best possible light. Griffin Realty have buyers in the area. Group will provide you with a one hour consultation with a professional stager. • Design an Open House Schedule strategy that is right for you and your home. Market and host • Place our unique “For Sale” signage on property the open house to promote your property to easily visible to drive-by buyers. prospective buyers.

• Optimize your home’s internet presence by • Target active buyers and investors in our posting you property on local and global MLS database who are looking for homes in the area systems as well as the top real estate search sites and in your home’s price range. that buyers are using to search for homes. This will attract both local and out-of-town buyers. • Provide you with weekly updates detailing our marketing efforts, including • Use social media to professionally promote your comments from prospective buyers and agents home through photos, video, blogs, and posts. who have visited your home. We will then provide you with next steps. • Create print marketing for viewers of your home.

GRIFFIN-REALTYGROUP.COM  | 8111 Ashlane Way | The Woodlands, Texas 77382

MARKETING YOUR HOME

Keller Williams Network   We are proud to work with the world's largest real estate brokerage by agent count.   When you offer superior service, the word spreads fast.

Technology   When you chose Griffin Realty Group, we will have access to the Keller Williams Listing System - KWLS.  This proprietary, exclusive system ensures we have access to an abundant amount of opportunities.  We are also part of a multitude of social media real estate networks - this gives us an edge on the market, as well as what is coming to market. 

Team Work    Keller Williams Realty believes that we are all more successful if we strive toward a common goal.  We are confident that every Keller Williams Realtor shares the common goal of serving you, our client, in the best possible way.  

GRIFFIN-REALTYGROUP.COM  | 8111 Ashlane Way | The Woodlands, Texas 77382

CONDITION OF YOUR HOME

The First Impression Begins at the Curb    - Keep grass freshly cut.    - Weed and apply fresh mulch to garden beds and plant small flowers.    - Remove all yard clutter.    - Apply fresh paint or stain to fences.    - Paint or stain the front door, add a new welcome mat.    - Professionally clean windows inside and out.    - Wash or paint home's exterior.    - Tighten and clean all door handles.

Interior Should Be Bright and Inviting    - Clean or add a fresh coat of paint to walls and ceilings.    - Professionally shampoo carpets and scrub floors.    - Professionally clean all bedrooms, bathrooms, blinds, light fixtures, baseboards, vents, and fans.    - Clean out and organize cabinets and closets.    - Repair all plumbing leaks, including faucets and drain traps.    - Remove any extra wall hangings, furniture, small personal items, photos, and kitchen gadgets.   

For Showings to Buyers    - Turn on all the lights.    - Open window coverings in the daytime. Open all blinds 3/4 facing up.    - Take pets with you when vacating the property. If this is not possible, keep pets secured.    - Play quiet background music.    - Vacate the property while it is being shown.

GRIFFIN-REALTYGROUP.COM  | 8111 Ashlane Way | The Woodlands, Texas 77382

PRICE TO SELL

Price Is Determined By The Market The price is what buyers will actually offer and competing sellers are accepting. Price is based on the current market-properties that have recently sold. This locally set market price will influence whether buyers even see your home in their online search, whether they schedule an in-person showing, and what price they will ultimately offer.

Pricing Competitively A competitive price

is not based on

   - The price the sellers hopes to net    - The price the seller needs from the sale    - The price the sellers paid originally    - The price the house down the street sold for recently

An

overpriced home

will be evident by lack of interest, fewer showings, no offers, a longer time on

the market, and most likely price reductions– which will ultimately lead to below market sales price.

An

underpriced home

may seller quickly, but may detract buyers who wonder “what is wrong with

it”-as well as be overlooked by buyers looking in a slightly higher price range who are able to pay more.

A

well priced home

creates interest attracts buyers, generates showings, and produces offers in a

shorter amount of time.

GRIFFIN-REALTYGROUP.COM  | 8111 Ashlane Way | The Woodlands, Texas 77382

PRICE TO SELL

Pricing Competitively Pricing Too High

will generate the most activity from agents and buyers.

may make it necessary to drop the price below market value to compete with new listings that are priced properly.

GRIFFIN-REALTYGROUP.COM  | 8111 Ashlane Way | The Woodlands, Texas 77382

GRIFFIN-REALTYGROUP.COM  | 832.791.2474 | [email protected]