K L E F UNIVERSITY SCHOOL OF MANAGEMENT SCIENCES SEMESTER – I Course Code:
KLMB 104
Course title: Business Communication
Unit 1 – Communication Models, Barriers in Communication, Business Correspondence: Principles of Effective Writing; Letter Writing; CVs and Applications; Memoranda; Business Claims and Responses; Business Proposals; Meetings, Agenda and Minutes. Unit 2 - Report Writing: Process, Structure and Layout; Types & Formats of Reports Unit 3 - Presentation Skills: Planning, Structure and Delivery; Strategies for successful speaking and listening. Unit 4 - Telephone and E-mail Etiquette: Basics of Telephone and E-mail Etiquette. Unit 5 - Cross-Cultural Communication: Cross-cultural issues which affect Communication across different Cultures. Text Book: Basic Business Communication, “Lesikar & Flatley” Tata McGraw-Hill Publishing Company Ltd Reference books Business Communication – Urmila Rai & S.M.Rai - HPH “Business Communication” Kitty O Locker, Stephen Kyo- Tata McGraw-Hill Publishing Company Ltd.
Unit 4 - Telephone and E-mail Etiquette: Basics of Telephone and E-mail Etiquette. Unit 5 - Cross-Cultural Communication: Cross-cultural issues which affect ...
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