MC2LINK.com Submit your resource Age of Competitive Intelligence, John McGonagle, Quorum Books 1999 Built to Last: Successful Habits of Visionary Companies, James C. Collins and Jerry I. Porras Death March: The Complete Software Developer's Guide to Surviving 'Mission Impossible' Projects, Edward Yourdon, June 15, 1999 Designing Web Usability by Jakob Nielsen, New Riders Publishing, 1999 Going To Market: Distribution Systems for Industrial Products by Corey, Cespedes, and Rangan Good to Great: Why Some Companies Make the Leap... and Others Don't, James C. Collins and Jerry I. Porras, October 2001 Introduction to Decision Analysis, David C. Skinner, Probabilistic Publishing. TIFOE.com Kotler on Marketing: How to Create, Win, and Dominate Markets, Philip Kotler, April 1999 Lean Thinking: Banish Waste and Create Wealth...James P. Womack Mail and Telephone Surveys: The Total Design Method, Don A. Dillman Major US Wars and Military Involvement: Web Quests and Activities. Managing Marketing: Text, Cases, and Readings, Thomas V. Bonoma, December 1995 Marketing Management: Analysis, Planning, Implementation, and Control, Philip Kotler, June 1999 Marketing Management: Millennium Edition, Philip Kotler, July 1999 Mitsui: Three Centuries of Japanese Business, John G. Roberts Molecular Biology of the Cell, Third Edition, Bruce Alberts, Dennis Bray, Julian Lewis, Martin Raff, Keith Roberts, James D. Watson My Life in Advertising and Scientific Advertising, Claude C. Hopkins Ogilvy on Advertising, David Ogilvy Presentations Plus, David A. Peoples Process Consultation Revisited : Building the Helping Relationship, Edgar H. Schein Tangled Web: Tales of Digital Crime from the Shadows of Cyberspace, Richard Power (Que) The Innovator's Dilemma: When Technologies Cause Great Firms to Fail, Clayton M. Christensen The Lost Art of Storytelling - Why We Need To Revive It. An online article by Bud Boughton The New Strategic Selling : The Unique Sales System Proven Successful by the World's Best Companies, Stephen E. Heiman, January 1998 The Road to Serfdom, Friedrich Hayek, with introduction by Milton Friedman The Soul of a New Machine, Tracy Kidder, June 2000 Uncertainty: The Life and Science of Werner Heisenberg, David C. Cassidy, WH Freeman & Co., 1993 What is Mathematics? by Richard Courant, Herbert Robbins. Originally published in 1941. Albert Einstein gave it an excellent review: A lucid representation of the fundamental concepts and methods of the whole field of mathematics...Easily understandable. (Editor's note, hmmm...) Write Your Own Business Contracts: What Your Attorney Won't Tell You, E. Thorpe Barrett You Say You Want a Revolution: A Story of Information Age Politics, by Reed E. Hundt