Radio Boise Annual Retreat Summary Minutes Feb. 1st, 2014, 9am – 4pm Red Feather Wine Cellar Facilitator – Liz Woodruff
Present: Woodruff, Van Valkenburgh, Oliver, Abrams, Cooper, Hoffman, Felkins, Krick, Alters Absent: Markley 8:30 Socializing Moments 9:00 Review agenda, facilitator ground rules, overview of the day, breathing Teambuilding activity so we can focus for the rest of the day Ground Rules: • 3, then me (don’t talk too much before others speak) • 1 conversation (focus on the group conversation) • Go with the flow/facilitator • How about, “there are no stupid questions?” • Acknowledge prior comments • Come back to the agenda/avoid excessive tangents/stay on track 9:30 Fundraising – A focus for this year • Review our fundraising mind map/calendar (by Krick) • SWOT analysis of each leg (~20 mins / leg) of fund raising (strengths, weaknesses, opportunities, threats) – Developed chart • Legs: Donations, Underwriting, Events, Earned Income (merch, etc.), Grants Underwriting overview with Jodi Peterson, 9 months of underwriting sales so far Info/Contact is on Website: http://radioboise.us/support/underwriting/ Jodi Peterson,
[email protected], 208.258.2072 New underwriting packages available this year • The Frequency -‐ $400/month (avg. rate =$5) • The Alternate Frequency -‐ $225/month
• The Creeping Wave -‐ $100/month 107 individual underwriters last year PSAs – Jodi manages them now too, we are scheduling them, guaranteeing a run, live reads 11:30 Lunch provided (Thanks to Red Feather!) 12:00 Finish Fundraising Work • Prioritize opportunities – Board marked up SWOT analysis with priorities • Assign leaders to priority projects/opportunities • Review staff constraints/needs and impact on budget 1:00 Programming Priorities • Review of Vision/Mission and current programming realities [Link to Jeff’s presentation] 3 Basic Principles (via Ginny Berson/NFCB) 1. The business of radio is programming 2. Programming exists to serve listeners 3. Programming causes audience KRBX Mission Statement: Radio Boise aims to cultivate a stronger sense o f “Place” in the Treasure Valley by providing an unprecedented diversity of locally produced, high quality audio programs to inform, energize and educate o ur listeners. Through an inclusive approach to broadcasting, Radio Boise will uphold programming principles designed to inspire creative discussion and enhance social, cultural and environmental awareness by providing music, entertainment, and community affairs programming to underserved communities within our broadcast area.
Four key areas that have bubbled up: • Knowledgeable DJs • Performance venue • Local news and public affairs • Serving nonprofit Abrams – moving from “voice of the voiceless” into “how do we connect our community,” grow audience, advance mission? • How do you define public service / success? • Most people are listening to commercial radio (8% is most listened to of public radio stations in any market) • Consistence, quality, etc. – cohesion of schedule M-‐F, across programming grid • Local public affairs remains an ambition
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Identify strategy and process for managing programming priorities o Role of CAB & Staff o Review Flowchart for programming decision process
BREAK (10 minutes) -‐ Laps 2:30 Review 2014 Goals for Jeff Abrams 3:00 Board Leadership • Review Executive Team Roles • Leadership Election o Van Valkenburrgh: Nominating Krick to be Chair o Hoffman for Vice Chair (with asterisk) o Felkins for Secretary MOTION: (Woodruff) Effective Immediately Chair: Dave Krick Vice-‐Chair: Nathaniel Hoffman Treasurer: Lisa Cooper Secretary: Daniel Felkins Second: Alters None Opposed, Motion passes Executive committee to appoint Van Valkenburgh, immediate past chair and Oliver, at-‐large Need more board members – Nominating committee – to be discussed at Feb. board meeting – outreach to potential nominating committee members including off-‐board folks 3:30 Do we need a second retreat – if/when/what Consider second retreat in September for more strategic planning and long-‐term budgeting 3:45 Agree on new calendar for year including: • Board Meeting Dates/Times • Committee Meeting Dates/Times • Organizational Calendar Board Meetings: Third Wednesdays, lunchtime, every other month, 12-‐2 (longer meeting), Starting March 19. Executive Committee: Second Wednesday at 11:30 at Red Feather
Discuss Big Calendar for the Station (Gcal) Fundraising, events, board and other committee meetings, Radiothon dates 4:38 pm Evaluation of Retreat 4:30-‐5ish Adjourn
