Ritesh Singh Rajpoot Phone:09630784804 E-Mail: [email protected] Experienced and skilled Digital Marketing Expert who is organized with great attention to detail. Able to work as a Google Adwords and Facebook Campaign Manager across multiple client projects simultaneously. Has an MBA in marketing and Google, Hubspot Inbound Marketing certification with 6 year of Experience.

ǁCareer Summary 

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6 Year of Experience in IT industry using Digital Marketing, Google AdWords, Google Adwords Editor, Google Analytics, SEO (On-page & Off-Page) Google Webmaster, Chrome DevTool, Facebook Ad Manager, Google Marchent Center, MOZ, Facebook Power Editor, Inbound Marketing. Able to communicate effectively with both technical and non-technical project. Ability to learn new technologies in the IT industry towards company’s success and personal growth. Ability to work within a Team as a good Team Player to achieve the client quality norms, specifications, delivery & schedule in a given time. Google Adwords Search and Display Certified. Hubspot Inbound Marketing Certified. Strong Understanding of Facebook Paid Campaign Management. Hands on experience in digital marketing strategies and contributing towards complete online activities with business volumes & growth and achieving profitability norms Played a key role in developing, implementing and executing marketing initiatives and activities for assigned brands including campaigns (web seo, social media, and search engine marketing), events, and corporate responsibility programs. Proficient in exploring and developing all web, SEO/SEM, marketing database, email, social media and display advertising campaigns An effective communicator & team leader with strong analytical, problem solving & organizational capabilities

ǁKey Skills

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~ Search Engine Optimization (SEO)

~Search Engine Marketing (SEM)

~ Social Media Marketing

~Lead Generation

~Campaign Management

~ Brand Management

~Shopify Optimization

~WordPress Optimization

~Google Merchant Centre

~Facebook Campaign Management

~Google Adwords Search & Display

~HubSpot Inbound Certification

~ Google Certified

~Landing Page Optimization ~Google Analytics

ǁTools & CMS

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~Google Adword Editor

~Keywords Planner

~ Display Planner

~Facebook Power Editor

~Facebook Business Manager

~ Facebook Ads Manager

~Google Analytics

~Google Webmaster

~ Google Merchant Centre

~ Gupshup messenger bot builder

~Many Chat fb messenger bot builder

~ MOZ

~Wordpress

~Shopify

~Joomla

~Blogger

~HTML

~Proshow Video Maker

ǁWork Experience MATChBOXIndia Digital Marketing Manager

ǁǁǁǁǁǁ (Jan’2017– Present)

Role:  Digital Strategy consultant (SEO/SEM/SMM/PPC)  Landing page optimization, account creation keywords planning, ad copy creation, target segmentation.  Complete Planning for client monthly calendar post, Events suggestion to client, video creation.  Handling all social media accounts of clients, Post correction.  Handling SEO team, Make SEO strategy for keywords ranking, Reports generate.  Create Proposal, Site Audit, and Business Analysis and make plan according to the business needs.  Communication to team, and management on strategy/project development, timelines, and results.  Plan and execute all web solution activities for client,  Design, build and maintain social media presence for clients and in-house projects.  Coordinated the marketing team on creative campaigns and programmatic buying to support digital crosspromotion efforts; in-depth knowledge of Digital Marketing.  Quality lead generation. CapitalViaGlobal Research Ltd, Indore Sr. E-Marketing Specialist

(May’2015– Dec’2016)

Role:  Communication to team, and make strategy to achieve target, timeline and result.  Plan and execute all webs, SEO/SEM, social media and display advertising campaigns.  Design, build and maintain social media presence.  Quality lead generation through free and paid both.  Active Member of Expression Team in CapitalVia.  Manage Social media marketing campaign.  Manage Social Media team for organic lead generation.  Forecast market campaign growth and ROI for Marketing Campaign. Highlights:  Awarded by Google Certification for Google Search and Display AdWords from Google.  Awarded by achiever and performer many time in the marketing department within the year.  Awarded by CapitalVia Social Media Award for Consistent Performance. Lemosys Infotech Pvt Ltd SEO/SMO Team Lead

(Jul’12 – May’15)

Role:  Communication to clients, team, and management on strategy and project development, timelines, and results  Define requirements, tasks, and resources associated to SEO strategy  Track, report, and analyse website analytics and PPC initiatives and campaigns  Collaborate on client strategy and goal definition for success  Monitor and administer web analytics dashboards, reports and key reporting tools, and point out key areas of importance in accordance client goals.  Responsible for all on page changes like meta tag, image alt tag and keyword optimization, robots.txt, site analysis, resources page creating, broken link checking and resolving, htaccess file creating, copy content editing, RSS feed creating etc…  Responsible for all off page task like in social book marking, blog creating, link exchange, article submission, press release, forum posting, classified submission, RSS feed submission, video creating and posting, blog comment posting, question & answering, product submission, photo sharing etc…  Create page in Facebook, Create account in twitter with optimize and increase likes and followers. Also create brand page in Google+ and increase circles.  Local listing in Google (Place), Bing and Yahoo. Lead Generation through Social Media and paid campaign. Highlights:  Delivered Good SEO results for many websites with more satisfied client during the tenure.  Awarded by many promotions during the tenure.

Mtek Power (Okaya Power Ltd.) Territory Sales Manager

(May’11 – Jul’12)

Role:  Spearheaded entire operations inclusive of customer service, channel sales & growth and merchandising activities  Implemented various innovative ideas into the planned area to achieve targets and budgets.  Coordinated with channel partner & various departments, organized billing matters, collection of payments.  Organised the sales activities like seminar, road shows, demo, other events for positioning of company’s and product’s USP Highlights:   

Delivered 110% of sales target for FY 2011-2012 within the assigned geographical zone. Established relationships with channel partners to drive sales ofMtek Power. Increased Partner strength from 50 to 200 and Trained 50-60 partner successfully.

ǁEducation   

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MBA in Marketing from AnnamalaiUniversity Bachelors in Computer Application from MCRPV Bhopal Senior Secondary School from MP Board Bhopal

ǁPersonal Details Date of Birth: Languages Known:

ǁǁǁǁǁǁ 8thSeptember 1986 Hindi & English

ǁ Declaration

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I hereby declare that the above mentioned information is correct to the best of my knowledge & I bear the responsibility for the correctness of the same. Date: _______________ Place: Indore

(Ritesh Singh Rajpoot)