WHO ARE WE & WHAT DO WE DO ? It’s never simple describing what we do. Creating harmony and balance from various elements is never easy. We endeavour to fuse the art of colour, creativity, imagination and fun with the science of precision & quality. We are a creative & production hub and we do a lot of stuff amazingly well: Though our roots are in design and creative, We’ve evolved organically over the years to incorporate production and events enhancement services and most recently launched our urban wear division. In this publication, we focus on our creative & design division. We believe and plan on remaining small enough to dedicate the attention to detail, creativity, fun and commitment to all projects as we have always done from the start. . Here is a great effort at describing magic... Regards The Team
The journey of creating is a lonely one
we are grateful to share it’s path with you
Served by Sticks X Stones
Identity: Ikigai Client:
Game Plan Ikigai is a bespoke co-working space in the heart of Nairobi offering tailor-made co-working spaces & private offices in a lush serene environment. Our assignment was to create a visual identity to embody the spirit & ambitions of the space & people within it
Concept Japanese for reason for being, our logo design for Ikigai was based on the Ikigai venn diagram. Our inspiration was creating harmony & balance from the various elements that make up ‘Ikigai’
Platform Print Media, Digital Media, Web Platforms, Collateral, Internal & External Application
Bio Dates:
Ikigai Circles
Emotion Balance & Inner Peace
Ikigai Logo
Brand Device
Logo Environment
Logo Use Supporting patterns
Client Ikigai
Task Logo Design & Brand Guideline
Specifics Identity, Brand, Visual, Content,Strategy
Print Design: Lengo Letu Game Plan Lengo Letu is a service based company focusing on annual wellness testing with the aim of reducing & preventing health problems. Having designed the logo, we were tasked with designing various print collateral to accentuate the brand.
Concept Borrowing heavily from the minimalist logo based on the cuvette & leaf pattern, we conceptualised & designed various print collateral that was aesthetically & functionally sound. We used the reversed logo colours in some of the designs. The overall look needed to be crisp and minimalist
Platform Business Cards, Flyers, Notebooks, Note Pads, Continuation Sheets, Complimentary Slips, Banners, Envelopes, Letter Heads, Membership Booklets
Client: Logo Bio Dates:
Emotion Good can always get better.
Note Pad
Notebook
Letter Head
Envelopes Business Cards Client Lengo Letu Kenya
Task Print Collateral
Specifics Stationery, Business Cards, Banners, Books
Copy Writing: UBA BANK Client:
Game Plan
Concept
Operating in over 19 African countries & headed by the charismatic Tony Elumelu, UBA Bank is one of the most resilient banks in Africa. Having been commissioned to create a dollar mobilisation campaign, key to proper execution of the campaign was clever, catchy and relatable copy.
Turning a question posed to most Africans when in foreign countries, we chose to turn the rhetoric on its head and take ownership of the banks transcendence and leverage the phrase- We Speak African
Platform
Emotion
Social Media (Twitter, Facebook, Instagram), Print Ads, Email Blasts, Messenger Platforms (Whatsapp, Telegram)
Proudly African.
Bio Dates:
Client UBA Bank
Task Ad Campaign
Specifics *Pitch did not result into project
Corporate Communication: APHRC Client:
Game Plan
Concept
Ranking among the worlds top think tanks, APHRC is a pan-African research organisation focusing on population, health, education, urbanization and related development issues across the continent. Over the past 3 years, we have been working in partnership with APHRC to create, design & produce corporate communication material.
Platform
Designing of communication material that enables transmission of data, research & findings in a straightforward, professional yet organic & authentic manner that still maintains a true and African approach.
Bio Dates:
Calendar
Emotion
Policy Briefs, Annual Reports, Factual & Functional. Calendars, Notepads & Books, Strategic Plans, Infographics, Research Papers, Presentation Templates, Diaries etc
Reports
Flyers
Research Papers
Client A.P.H.R.C
Task Creative Design
Specifics Development of various corporate comms
Marketing and PR: BRIOCHE Game Plan
Concept
Platform
Emotion You can not describe an experience… you have to have it!
Vouchers
Client: Bio Dates:
The concept aimed at moving away from traditional restaurant approach to letting the clients immerse themselves into dining experiences via different engagements on various platforms
Bringing the unique Belgian dinning experience with strong African touches, Brioche (Kenya & Rwanda) redefines what it truly is to have a gastronomic odyssey. The brief called on brand alignment, increase of brand awareness and brand presentation with the aim of increasing foot-traffic through campaigns, events, two launches as well as public relations and management
Magazines, Social Media, Digital Platforms, Coupons, Events (Themed Nights, 2 Launches) Seasonal & Occasion Leverage (Mother’s Day, Father’s days)
Poster
Flyer
Newspaper Ad Client Brioche
Task P.R, Marketing, Strategy, Creative Design
Specifics Launch Events, Print ads, Digital Ads, Social Media Management, Design, Photoshoots
Campaign: Unilever Game Plan
Concept
The multinational consumer goods manufacturer was looking to move to a new location. With their two main challenges of the move being a huge time constraint and the reluctance of many of the staff members about the new change, we were brought in to whip up morale and create a strategy that would ensure a smooth transition that was positively received.
Our approach to the campaign was to make the task all-inclusive. We set in place a multifaceted process whose central theme was ‘ Putting U in the Muve’
Platform
Emotion
TVCs, Digital Platforms, Email Blasts, Print Ad’s Installation at the new locations, Move-centric activities and games, Newsprint, Magazines, Posters, Messenger Apps, Social Media
Roll Up Banner
Bio Dates:
With Growth Comes Change.
Poster
Client:
TV Slide
Invitation Card
Screensavers
Magazine
Client Unilever Kenya
Task nternal & External Campaign
Specifics Print, Digital comms, Installations, TVCs, Event
Branding and Advertising: KSHMR By Kuoni Client:
Game Plan Looking to bring the high level style, cool & panache of the London, Milan & Paris fashion scene to Kenya, Kshmr by Kuoni is a high fashion brand dealing in cashmere products. The brief called on us presenting the comforts & fashionable essence of cashmere to the Kenyan market through branding and advertising of KSHMR by Kuoni on various platforms
Platform Billboards, Magazines, Newsprint, Social Media, Website, Posters, Outdoor signage etc
Magazine
Concept The project entailed a shoot that showcased the products in different everyday scenarios, thereby ensuring that while the product was aspirational, it was also accessible and applicable to different groups and tastes
Bio Dates:
Emotion Sensibly stylish
Bus Stop Ad
Billboard
Client KSHMR by Kuoni
Task Branding & Advertising
Specifics Print ads,Digital Ads, Social Media, Design,Photoshoots
Website: UNEP Client:
Game Plan
Concept
A division of United Nations Environment, (Formerly UNEP) UN Transport deals with finding sustainable and environmentally sound methods of mobility through encouraging and supporting the use transport means that reduce the carbon footprint on the planet while remaining relevant and sustainable for global communities.
We were commissioned to design the visual and mechanical components of the new website with conformity to the UN set standards. Updating the site features to improve usability and interactivity for both advanced and novice users.
Platform
Emotion
Web & Mobile
Modern & Friendly.
Bio Dates:
Client United Nations EnvironmentWW
Task Website Design
Specifics Web & Mobile
Illustrations: Ninja Fu Client:
Game Plan
Concept
Having started off as a comic strip, Ninja-Fu was looking to evolve into a mobile (Android & IOS) puzzle game. We were tasked with the initial conceptualisation of the characters from the comic and then the illustrations for the game that eventually got adopted onto a PC platform.
A whacky, fun yes simple and fast paced character that interacted with other characters and the surrounding environment. The concept also pooled from real world scenarios to inject realism during play.
Platform
Emotion
Comic Strip, PC, Mobile (IOS & Android)
Way of the Ninja
Bio Dates:
AAAAAAARGGGHHHHH!!!!
cl ink !
ARE YOU READY??!!
clin
k!
let’s do this! mnom! mnom! mnom! mnom!
Client TBA: NDA Restrictions Apply
Task Illustration & Rendering
Specifics Character, Environment Design, UI Design
Photography: Brioche Client:
Game Plan
Concept
Looking to present its offering in the best light possible, Brioche a regional restaurant chain commissioned us to shoot photos of its offering to be used on various platforms.
The concept was to make sure the food looked as good as it tasted and also show how much time & care was taken in preparation. Finally, we wanted to present the interaction between food and different emotions it elicits.
Platform
Emotion
Menus, Digital Platforms, Flyers, Website, Posters
As good as it looks.
Bio Dates:
BRIOCHE
Lengo Letu Kenya
Print Collateral
Stationery, Business Cards, Banners, Books
BRCK KIO Kit
Portraits
Portraits
Chase Bank 2016 Calendar
KSHMR by Kuoni
JORD Watches
Sarabi Band
Fogo Gaucho
Fine Art
Magical Kenya
Afrinaladi by Jojo Abot
City Scapes
Sports
Landscape
P. O Box 22243 00100 Nairobi Kenya Tel: +254 (0) 772 087 538
[email protected] www.sticks-and-stones.co.ke