ENVISION
Golfside and Platt Study Areas
2014 Community Design Sessions Developer Roundtable, July 31, 2014
Washtenaw County Office of Community and Economic Development
2 Agenda Presentation w/ Lunch 11:30 – 12:30 Introductions Meeting Purpose Project Scope and Schedule Charrette Process Overview Platt Road Site • Project History • Guiding Principals Golfside Area • Project History • Development Tools Target Market Analysis – Sneak Peak
Q+A/Feedback 12:30 – 1:00 Individual Conversations 1:30 – 4:30 2014 Community Design Sessions Developer Roundtable July 31, 2014
3 Introductions • • • •
Project Sponsor: Washtenaw County Urban Design Lead: SGJJR - National A/E Firm with Local Office Planning + Charrette : LSL Planning TMA Market: LandUse|USA, LLC
Monona, Wisconsin
• Project Funding: HUD Sustainable Communities Grant 2014 Community Design Sessions Developer Roundtable July 31, 2014
Port Washington, Wisconsin
Evanston, Illinois
Ann Arbor, Michigan
Detroit, Michigan
Ann Arbor, Michigan
Detroit, Michigan
Racine, Wisconsin
Ann Arbor, Michigan
Petoskey, Michigan
Ann Arbor, Michigan
Detroit, Michigan
Plymouth Township, Michigan
Battle Creek, Michigan
4 Meeting Purpose This meeting is intended to: • Introduce you to the project effort and the team • Solicit your feedback as a real estate professional in the area • Share new planning tools for successful development in the corridor • Sneak peak at new market information for this area. • Encourage you to spread the word and attend the charrette in October
What is a Charrette? Good Question! 2014 Community Design Sessions Developer Roundtable July 31, 2014
5 Project Scopes and Schedule Platt Road
13.5 Acre County Owned Parcel on Platt Road in Ann Arbor. Community visioning process to identify a new land use scenario that: • Reflects the site’s guiding principles • Responds to the target market • Are informed by the stakeholders and public
Project Steps 1. 2. 3. 2014 Community Design Sessions Developer Roundtable July 31, 2014
Golfside Study Area
Generally Commercial Properties along Washtenaw near the Golfside intersection. Collaborative design process to identify redevelopment opportunities that: • Responds to the target market • Uses existing township planning/zoning regulations and guidelines • Are informed by the stakeholders and public
Data Gathering: Started June – including target market analysis Charrettes: Late August – (Platt Road) through Early October (Golfside) Identifying important next steps and Board presentations by end of 2014
6 What is a Charrette?
Intensive, collaborative, interactive design workshops that bring together design professionals, public officials and staff, and the public to develop a shared vision, plan and design.
Benefits? Maximizes stakeholder energy, provides immediate feedback to designers and builds consensus among a variety of stakeholders. 2014 Community Design Sessions Developer Roundtable July 31, 2014
Charrette Products 7 Combination of materials • • •
Hand and Computer generated Plans, sections, perspectives Convey the vision, character, density, land use.
2014 Community Design Sessions Developer Roundtable July 31, 2014
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Platt Road 2014 Community Design Sessions Developer Roundtable July 31, 2014
10 • • • •
Platt Road – Background/Guiding Principles County owned 13.5 acres Previous juvenile detention facility Citizen Advisory Committee in place Adopted county resolution w/ guiding principles
Guiding Principles •
• • • • • • • •
2014 Community Design Sessions CAC Meeting June 10, 2014
demonstration for green technologies and sustainable design, mixed use, mixed income including affordable and moderately priced housing, varied types and forms of housing for people of different ages, an urban village, minimized parking spaces, alternative transit and lower auto footprint less impervious surface, integration with neighborhood
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10 Platt Road
2014 Community Design Sessions Developer Roundtable July 31, 2014
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Golfside Node 2014 Community Design Sessions Developer Roundtable July 31, 2014
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Golfside – ReImagine Washtenaw Vision The ReImagine Washtenaw Vision “A multi-jurisdictional, cooperative initiative to TRANSFORM Washtenaw Avenue around efficient mass transit into an attractive, vibrant, walkable, mixed-use corridor with a sense of place”
Economic development is a top priority 2014 Community Design Sessions Developer Roundtable July 31, 2014
Shared Community Goals Mixed use corridor 2. Housing, retail space, office space, all easily accessible through high quality transit 3. Vibrant neighborhoods and commercial areas connected by safe and pleasant walking and biking facilities 1.
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Golfside Node
2014 Community Design Sessions Developer Roundtable July 31, 2014
14 Golfside Node – Washtenaw Avenue Future Public Access
2014 Community Design Sessions Developer Roundtable July 31, 2014
15 Golfside Node – Enhanced Bus Stops
2014 Community Design Sessions Developer Roundtable July 31, 2014
16 Design Guidelines SW Corner
• • • • • •
Access Streetwall Parking Building Form Edge Condition Streetscape
2014 Community Design Sessions Developer Roundtable July 31, 2014
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Target Market Analysis
2014 Community Design Sessions Developer Roundtable July 31, 2014
18 Feedback 1. What are your thoughts on housing – product, density, affordable and market rate? At Platt Road? At Golfside? 2. What about retail/commercial/? At Golfside? On Platt? 3. What should the county think about if considering a public –private partnership on Platt?
Charrette Dates: Platt Road: August 26,27,28 Golfside: October 14, 15,16 2014 Community Design Sessions Developer Roundtable July 31, 2014