BPVI-028

No. of Printed Pages : 6

DIPLOMA IN MEAT TECHNOLOGY (DMT) Term-End Examination December, 2014

00751

BPVI-028 : MARKETING AND ENTREPRENEURSHIP

Maximum Marks : 50

Time : 2 hours

Note : Attempt any five questions. Question no. 1 is compulsory. All questions carry equal marks.

1. Fill in the blanks : (any ten) (i)

10x 1=10

Goat meat is called is a sheep breed of India.

(ii) (iii)

Black Bengal goat meat is the quality goat meat.

(iv)

Halal is the process of is done before humane

(v) slaughter. (vi)

Middlemen are not involved in marketing system.

(vii)

MFPO stands for

BPVI-028

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P.T.O.

2.

3.

4.

5.

(viii)

APEDA stands for

(ix)

Capital for business is of two types, and

(x)

is the basic resource material for meat processing plant.

(xi)

MFPI means

(xii)

Production cost comprises of formulation cost. cost and

Write the major constraints in food enterprises in our country. Give your view to overcome these.

10

(a) What are the traits of a good entrepreneur ?

5

(b) Write about the key components of a business plan.

5

How do you start to prepare a project report on a meat processing unit ?

10

(a) What are the challenges faced by a businessman to set up a meat processing unit in India ?

6

(b) Write about the Schedules of MFPO, 1973.

6.

4

What is a food animal ? How do you transport these animals from the farm to the slaughter house ?

BPVI-028

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7.

(a) What is direct and indirect marketing ?

2+2

(b) Describe the marketing channels of meat and meat products in India. 8.

Write short notes on any following :

four

6

of the 4x2—=10 2

(a)

Livestock fair

(b)

Entrepreneurship

(c)

Value added products

(d)

Business idea

(e)

Marketing plan

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