THE FUTURE OF RENEWABLE ENERGIES
International Investment Strategies & Key Investors Study 2012 PARTNER PROPOSAL
Contact Tel Email
Pollyanna Townsend-Rose, Oxford Intelligence Limited +44 (0) 1908 521477 Fax: +44 (0)1908 523759
[email protected] Web: www.oxint.com
The Future of Renewable Energies 2012
THE FUTURE OF RENEWABLE ENERGIES 2012 The explosion in FDI in the renewable energy sector since 2005 has resulted in a significant number of agencies worldwide competing to attract such projects. However, as the industry matures and technologies in the various sub-sectors become more commercially proven, how should economic agencies adjust their strategy to win investment from this sector? Following the first-ever report into FDI potential from this sector in 2005 and a subsequent report in 2008, in its new report The Future of Renewable Energies 2012, Oxford Intelligence examines via in-depth industry interviews and research how the industry will evolve over the next five years and the implications of these changes on the strategies of economic agencies to maximise their ability to win investment from this fast-developing sector.
KEY PARTNER OPPORTUNITY Become a Key Partner in this latest international investment strategies study on the renewable energy technology sector. Order before 31 December 2011 and save 20% on the cost of the report and have the opportunity to contribute to the direction of the research programme. Key benefits include:
A 20% saving on the cost of the report
Input into the direction of the research programme - ensures all research findings are of high relevance to your organisation (unlike off-the-shelf publications)
The right to two private questions in the questionnaire, unique to your organisation, provides you with the opportunity to explore specific perceptions of your region/country, to test reactions to new concepts, or better understand the investor decision chain
Individual reporting and recommendations for your organisation - an opportunity to address your particular needs. There is also the option to have a presentation to your team and key stakeholders
Key partners’ group presentation and Q&A session providing an opportunity to exchange best practice and ideas with agency peers
Visibility and targeted promotion - your agency’s logo and key organisation details on the report. The corporate-facing executive summary will be circulated to over 200 senior executives, key stakeholders in international development strategy, in renewable energy technology companies. It provides a highly cost-effective communications opportunity for your organisation and region
Why does your agency need this report?
Provides real insight into the future directions (from an FDI perspective) of the industry Is a strategic, practical and operational tool for agency planning in the sector Offers insights into the emerging segments, technologies and key players Provides an analysis of future international corporate investment strategies Includes expert profiles of the top 60 key international investors Provides insights into the relative importance of key location drivers for different types of operations Outlines the issues companies face when engaging with an economic agency in this sector Provides recommendations for marketing and investor development strategies to better attract inward investment Value for money - the cost of privately commissioning this study would be over £100,000. 1 Confidential
The Future of Renewable Energies 2012 REPORT OVERVIEW AND RATIONALE As global industry sectors and companies around the world stagger in the face of one of the most prolonged economic downturns for many decades, the renewable energy industry is bucking the trend. Total investment in renewable energy reached US$211 billion in 2010, up from US$160 billion in 2009. The top countries for total investment in 2010 were China, Germany, the United States, Italy, and Brazil. And, for the first time, developing countries surpassed developed countries in terms of financial new investment in renewable energy. Since the last Oxford Intelligence Renewable Energy report was released in December 2008, renewable energy has continued to grow strongly and supplied an estimated 16 per cent of global energy consumption in 2010. Trends reflect strong growth and investment across all market sectors. During the period from the end of 2005 through to 2010, the total global capacity of many renewable energy technologies – including solar PV, wind power, concentrating solar thermal power (CSP), solar water heating systems, and biofuels – grew at average rates ranging from around 15 per cent to nearly 50 per cent annually. Longstanding trends in internationalisation and consolidation of the industry have also continued. Wind turbine manufacturers have increasingly focused their attention on the Chinese market, and solar PV manufacturers in China have sold more products in Europe than ever before. In the biomass and biofuels sectors, traditional energy companies have moved more strongly into the renewable energy space, and manufacturing firms have continued to move into project development. The resiliency of clean technology investments in the face of the economic downturn is impressive and a result of meaningful policy support at national, regional and local level. In addition, one of the characteristics of the renewables sector is its diversity in terms of technologies, players, and geographic regions. Another force propelling renewable energy policies and development is the potential to generate new jobs. Globally, there are an estimated 3.5 million direct jobs in renewable energy industries, with additional indirect jobs well beyond this figure. It is of crucial importance for development agencies to have updated information on this rapidlydeveloping sector, as changes in technology continue to impact the nature of investments and the sectors that are becoming viable. This, coupled with changes in government policy, can have a major impact on the attractiveness of a location. In the long-term, investing in renewables has the potential to create positive economic spin-off effects, spur innovation and set economies on a better course towards sustainable energy systems. In addition to fighting climate change and environmental effects of growing energy consumption, investing in renewables could also help jump-start new industries and contribute to a quicker recovery. The whole area of renewable energy continues to be increasingly critical in economic development planning and in foreign direct investment attraction. Agencies at all levels need to ensure that they are active in pursuing key foreign investors in the renewable technology field.
Key issues covered in the study
What are the new trends and emerging opportunities in terms of foreign direct investment potential for renewable technology firms? What are latest key location drivers for investment in this sector? Which location attributes have become more important for companies? Which countries are the most attractive investment locations for renewable energy technology firms? What are the major issues facing companies today and in five years? What is the direction of future foreign direct investment plans? How have corporate perceptions and usage of inward investment agencies changed since 2008? How can development agencies deliver services of genuine value to companies? Who are the top 60 global players in terms of foreign direct investment? 2 Confidential
The Future of Renewable Energies 2012 RESEARCH SCOPE, METHODOLOGY AND STRUCTURE Scope Type of Companies
Component manufacturers Equipment manufacturers Plant manufacturers Repair and maintenance Energy management Power generation and supply
Energy Segments The interviews for this study will particularly focus on companies active in five core areas:
Wind (offshore, onshore, small and large turbine) Biomass (biofuels, refuse derived fuel, anaerobic digestion, landfill gas, incineration, gasification to produce combustible gas, pyrolysis to produce liquid oil) Solar (solar thermal, photovoltaics) Geothermal (heat pumps, dry steam, flash steam, binary cycle) Wave, tidal, ocean (shoreline, offshore)
Business Activity -
Equipment and plant production Research & development Repair, maintenance and service Sales & marketing HQ and administrative functions Logistics
Geography
Global and regional – market size and forecast context
Methodology
Expert interviews with key executives responsible for international investment projects Detailed analysis of FDI and cross-border M&A trends data Analysis from Oxford Intelligence’s forward looking corporate investor databases Analysis and research from key reports on the Renewable Energies sector Extensive desk research of government, industry and corporate information sources.
Report Structure -
Executive Summary including implications and recommendations for inward investment agencies
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Part 1 Industry and International Investment Trends o Key findings o Foreign direct investment trends Global trends FDI projects analysis 2006-2011 Cross-border mergers and acquisitions trends 3 Confidential
The Future of Renewable Energies 2012 o
Overview of Industry Trends World production, capacity and consumption of renewable energy Share of renewables within total energy by key countries Renewable energy by technology type Wind Solar thermal Solar photovoltaic Biomass Biofuels Hydro Geothermal Wave, tidal , ocean
o
Future Outlook
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Part 2 Key Company Profiles o Rankings by sector o 60 expert company profiles
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Part 3 International investment strategies o Key findings o Key issues, trends and impact on future expansion Key issues Key technology trends over the next five years Future international investment strategies o Location Investment Selection Criteria Key location drivers Country attractiveness ratings o The roles and impact of development agencies and location service providers Corporate awareness Role and influence of agencies Role and influence of service providers
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Part 4 Partners’ Location Investment Profiles o Investment profiles of Renewable Energies Report Partner locations
Report Format and Cost The report is accessible to purchasers online via a dedicated password-protected website. This enables your colleagues from different global offices to have full access to the report, 24 hours a day. Once logged in, you will be able to access the full list of companies profiled, with quick links to key information on the company’s website. Separate tabs clearly provide the company addresses, contacts and financials, with an option to print all or parts of the profile. The whole report in PDF format can also be downloaded from this area. The cost of the report as a Key Partner is £4,250 / €4,950 / US$6,500. This represents a 20% discount on the full price of the report.
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The Future of Renewable Energies 2012
EXPERT PROFILE EXAMPLE Suzlon Energy Ltd Suzlon Energy Limited is ranked as the world’s fifth largest wind turbine supplier measured by cumulative installed capacity. The company manufactures wind turbine generators (WTGs) with capacities ranging from 0.35 kW to 2.1 MW, catering to the needs of small customers to large utility scale investors. The comprehensive product range also enables the company to supply and execute projects around the world with extremely varied wind regimes and climatic conditions. Suzlon also manufactures components, such as rotor blades, generators, gearboxes, control systems and tubular towers for wind turbine generators. It offers integrated wind energy solutions from concept to commissioning to lifetime care, including conceptualisation, design, manufacture, engineer-procure-construct (EPC) project delivery, as well as operations and maintenance services. With headquarters in Pune, the company’s global spread extends across Asia, Australia, Europe, Africa and North and South America, with over 17,000 MW of wind energy capacity installed in 25 countries, operations in 32 countries, a workforce of over 14,000 and annual revenues of approximately US$4.5 billion. Suzlon has over 50 per cent share of the Indian wind energy market. Internationally, the fastest growing markets for Suzlon over the past three years have been China, with a compound annual growth rate (CARG) of 116 per cent, France and the USA. The UK has also seen significant growth. The company has manufacturing facilities in Belgium, China, Germany, Spain and the USA. The unaudited results for the tax year ending March 2011 suggest a significant reduction in the annual revenues of Suzlon, from INR 208,476.7 million to INR 180,902.3 million with a pre-tax loss of INR 9,156.2 million. However, in its most recent quarterly report, Suzlon has announced a profit of INR 4,320 million and said it continues to receive orders for wind power solutions around the world. Key Projects
Year
Country
Sector
2011
Korea South
2010
Project Type
Activity
Activity Description
Environmental FDI Technology
Sales and Marketing Offices
Suzlon Energy Limited opened a new office in South Korea.
Germany
Environmental FDI Technology
Research & Development
Suzlon Energy Limited inaugurated a new R&D and technology centre on the banks of the River Warnow in Rostock, Germany. The new centre brings together over 120 employees of Suzlon Energy GmbH, and plans to expand to 200 total employees.
2010
Bulgaria
Environmental Joint Technology Venture
Expansion of Existing Facilities
Suzlon Energy Limited entered a Joint Venture with Volkswind to develop the wind energy market in Bulgaria.
2010
China
Environmental FDI Technology
Research & Development
Suzlon Energy Limited announced plans to establish a research and development centre in China.
2009
Spain
Environmental FDI Technology
Greenfield/Manufacturing Suzlon Energy Limited opened a new wind turbine manufacturing plant in Carboneras, Spain.
2008
Denmark
Environmental FDI Technology
Regional Headquarters
Suzlon Energy Limited inaugurated its new Denmarkbased international headquarters in Aarhus. 5
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The Future of Renewable Energies 2012 2008
Belgium
Environmental FDI Technology
Expansion of Existing Facilities
2008
Germany
Environmental M&A Technology
2008
Germany
Environmental FDI Technology
Suzlon Energy Limited expanded its manufacturing facility in Belgium. Suzlon Energy Limited acquired 90 per cent REpower Systems (Germany) through an agreement with Martifer SGPS SA (Portugal).
Expansion of Existing Facilities
Suzlon Energy expanded its manufacturing facility in Germany.
Key Statistics
2010
2010
2009
Year Ending March
US$ million
INR million
INR million
Annual Revenues Growth vs 2009
4,540.84
208,486.70 -21.4%
265,305.40
Pre-tax Profit Growth vs 2009
-138.00
-6,336 -188.5%
7,160.90
16,000
14,000
Employees Listing
Ticker symbol
BSE
532667
European Headquarters
Key Contacts
Suzlon Wind Energy A/S Bredskifte Allé 13 Århus V 8210 Denmark Tel: +45 89 43 89 43
Mr Erik Winther Pedersen Chief Executive Officer (Denmark)
North American Headquarters
Key Contacts
Suzlon Wind Energy Corporation 8750 W Bryn Mawr Avenue Suite 720 Chicago Illinois 60631 USA Tel: +1 773 328 5077
Mr Andris Cukurs Chief Executive Officer (North American subsidiary)
Global Headquarters
Key Contacts
5th Floor, Godrej Millennium 9 Koregaon Park Road Pune 411001 India Tel: +91 20 4012 2000 Fax: +91 20 4012 2100
Mr Girish Tanti Executive Director Mr Tulsi Tanti Chairman and Managing Director
http://www.suzlon.com
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The Future of Renewable Energies 2012
About Oxford Intelligence Oxford Intelligence is a recognised leader in the provision of research-based consulting and quality business information to international businesses and government agencies. It delivers solutions to facilitate overseas business development and to meet foreign direct investment (FDI) and trade promotion needs. Established in 1996, Oxford Intelligence operates via offices and strategic partnerships in the UK, the Netherlands, the USA and India. Oxford Intelligence manages a network of 100+ business analysts in addition to a field consultancy network in key markets. Business units provide:
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Oxford Intelligence has published three major reports on the renewable energy technologies sector since 2005: Renewable Energies in Europe, Market Development Prospects and International Corporate Investment Strategies (published in 2005), provided a detailed insight into global and regional market development, key players by technology type, future international investment strategies, and in-depth country profiles on 17 European countries. Renewable Energy Technology Companies – Key International Investors Report (published in 2007) provided an update on global market and FDI trends in the sector, profiles of 65 global leading companies and details of 700 companies worldwide. Renewable Energies 2008 International Investment Strategies & Key Investors Study provided an insight into international direction and foreign direct investment strategies of renewable energy technology firms, the role of economic development agencies in assisting them, in addition to Expert Profiles of the key international investors in the renewable energy technology sector.
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