711 Academy presents

Social Media & Digital Marketing 1 Day Workshop – E-Brochure Date: 5th February 2017 Location: J W Marriott, Juhu, Mumbai

Visit: www.711academy.com | Email: [email protected]

C A L L : 9 8 363 17711 | 9 8 3 12 7 80 00 C O N F I D E N T I A L

Synopsis Program Description During the workshop, we will cover:

Program Objectives On completion of the workshop, participant shall be able to:

Overview of digital marketing Mobile Marketing Email Marketing Social Media Marketing: o Facebook Marketing o LinkedIn Marketing

Who should attend?

Gain insights of several Social Media & Digital Marketing channels Leverage various tools which impact outcome of digital marketing activities Draw up an integrated digital marketing plan for the organization Design a content strategy

Your Facilitator

Entrepreneurs & Business owners who want to maximize their

Sandeep Bajaj

revenues from online & digital marketing Middle and senior-level managers

An MBA (IB) from IIFT, he spent 10 years

from marketing, e-commerce, sales,

of his career working with corporate

and strategic planning

before turning into an entrepreneur.

Senior technology and information

Founder of Bulk Email SMS India (a

managers who support marketing,

digital marketing company catering to the

e-business programs, product,

top corporate in India) and 711 Academy,

brand, e-marketing, and advertising

his vision is to help India in its journey of

Finance managers responsible for

Going Digital. He is a Certified Internet

customer profitability measurements

Marketing Practitioner from EC-Council

Students & Marketing Aspirants

(US) & also provides training for various

interested in the field of Digital

Corporate like Reliance Mutual Fund,

Marketing, Retail Marketing & Sales

Tata Docomo, HP etc.

Visit: www.711academy.com | Email: [email protected]

C A L L : 9 8 363 17711 | 9 8 3 12 7 80 00 C O N F I D E N T I A L

Overview of Digital Marketing We shall learn about: Digital Marketing definition Digital vs Traditional Marketing Important statistics Benefits of Digital Marketing Forms of Digital Marketing

Mobile Marketing

We shall learn about: SMS Marketing Voice Call Marketing Short Codes & Long Codes Missed Call Service API Integration

Email Marketing We shall learn about: Infrastructure Design Content Email Lists Target IPs Spam

Visit: www.711academy.com | Email: [email protected]

C A L L : 9 8 363 17711 | 9 8 3 12 7 80 00 C O N F I D E N T I A L

Social Media Marketing Facebook Marketing F

We shall learn about: Facebook Page creation for business Facebook Ads & Boost Posts Facebook content strategy Importance of likes, shares, views and page insights

LinkedIn Marketing

We shall learn about: LinkedIn Page creation for business LinkedIn Ads & specific targeting Building network and getting more connections Recommendations, Endorsements and other options

Visit: www.711academy.com | Email: [email protected]

C A L L : 9 8 363 17711 | 9 8 3 12 7 80 00 C O N F I D E N T I A L

Workshop Details Date

5th February, 2017

Venue

J W Marriott, Juhu, Mumbai (Map) Juhu Tara Road Mumbai – 400 049, Maharashtra

Certificate

By All India IT Association (Work related to Ministry of IT, Govt. of India)

Workshop Fee (Including Lunch & Refreshments)

Early Bird Fee: Rs.2500* per pax (Normal Fee: Rs.4500 per pax) Incl. of Service tax @15% *Limited Seats

Inquire Now Register Now

Contact

Rachit Nilanjan Email

: +91 98363 17711 : +91 98312 78000 : [email protected]

Bank Details Cheque to be drawn in favour of “711 Ventures” Account Name: 711 Ventures ICICI Bank Ltd. Kankurgachi Branch 188/1A, Manicktala Main Road, Kol-54 City: Kolkata Current A/C No. 104905500312 IFSC Code – ICIC0001049 Few Clients

Visit: www.711academy.com | Email: [email protected]

C A L L : 9 8 363 17711 | 9 8 3 12 7 80 00 C O N F I D E N T I A L