YP Connect SM

Putting the engine in search engine marketing.

The even-more-powerful Yellow Pages

What is YP Connect? SM

YP Connect turns local online & mobile searches into leads for your business.

Drive local online & mobile leads from these premium sources:

You run your own business. You’re good at what you do. You also know that no one can do everything. Take paid search advertising. You know it can help generate leads for your business, but it can be hard to know where to start. That’s where YP Connect comes in. We create a search marketing campaign tailored to your business objectives, supported by a team of dedicated professionals, backed by the local expertise of YP.

...and other mobile search sites and online directories.

Benefit from our search experience.

We are with you every step of the way.

YP has over a decade of experience in search engine marketing and delivered 450,000 campaigns for our advertisers in 2013 alone.

Our team of search marketing experts work with you on a regular basis to review and adjust your campaign as needed.

As a Google AdWords Premier SMB Partner and Strategic Ambassador for the Yahoo Bing network, we have the expertise and qualifications to get results with top search engines.

Your local Media Consultant and Performance Manager will be your main contacts throughout the campaign and are available for on-going consultation.

Premium Leads Sources

Custom Landing Page

Leads for your business

YP Connect uses premium lead sources to drive leads to a custom landing page. Your Campaign Manager works closely with you to optimize campaign performance.

Expert Campaign Management

How does it work? 1

It starts with a search.

Every day, millions of people search for local businesses like yours using Google, Yahoo, Bing and other mobile search sites and online directories.

2

YP Connect drives leads to your custom landing page.

Your customized search campaign is created with geo-targeted online & mobile-optimized ads and relevant keywords. When potential customers in your

...and other mobile search sites and online directories.

How will they find you? Through a customized search marketing campaign, developed for your business. People connect with businesses every day in different ways.

We have over 100 years of experience connecting customers with local businesses. We combine this experience with our expertise in search marketing and best practices to create a customized search campaign for your business.

3

area click on your ad, they’ll see a custom landing page with relevant information about your products or services. YP Connect campaign management includes: 1) Program Consultation 2) Custom Campaign Creation 3) Landing Page Design 4) Monitoring & Optimization 5) Tracking and Reporting

Potential customers contact you via calls, emails and online form fills.

There’s nothing else you have to do. We handle all the work for you. Your team of search experts will work with you from campaign creation to lead generation. A Campaign Optimization Analyst will be monitoring your campaign performance and and will make any necessary adjustments. You can stay on top of your campaign’s performance using our YP Connect Online Reporting Portal which features call recording. Track your campaign’s performance with detailed reporting and call recording.

For more information on YP Products visit adsolutions.yp.com or call 1-844-835-8586

The even-more-powerful Yellow Pages

©2014 YP Intellectual Property LLC. All rights reserved. YP, the YP logo and all other YP marks contained herein are trademarks of YP Intellectual Property LLC and/or YP affiliated companies. All other marks contained herein are the property of their respective owners.