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Fairness: Do unto others. Create win-win solutions. Make long term not short term decisions.

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Make it easy and profitable for automotive dealers and OEMs to sell tires, services and parts to drive loyalty and retention.

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Personal and Team Accountability: Clear measures that are shared and tied to performance. Authority to match personal accountability. Open book culture where winners know the rules of the game and the score.

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Entrepreneurial Spirit: We are a catalyst for change; committed to the success of our customers, our suppliers and ourselves. We are: Innovation: Thought leadership and the willingness • Focused on what the future can be, to take risks and embrace change. unconstrained by the past • Led by those who search with an appreciative eye for Playing to Win: Teamwork. Passion. Energy. Desire to undiscovered opportunities and solutions win, lead and grow. • A company where ideas triumph over bureaucracy • A culture that ignites the passion for action in our team members and those with whom we do business • A place where team members are not limited by their title or job description • A place where vigorous debate doesn’t kill ideas; it makes them stronger • A company that takes strategic risks to be wildly successful A View From Everywhere: Open Book, Open Door, Open Minds We are open minded - no business discussion is out of bounds. We entrust our business results, company strategy and direction with every team member. We encourage and expect our team members to think and act like owners who know the score, are responsible, accountable and ethical. Customer Experience: Create Extraordinary Value We drive our customers’ success each and every day through genuine partnerships, services and innovative solutions that tangibly benefit their business. Thrive: We Work Hard. We Win Big. We Laugh Together. We Win Together. We are committed to creating an exciting and high-performing environment that provides opportunities for personal and career growth, a sense of belonging, and an avenue for celebration of accomplishment. Collaborative DNA: Leverage the Strength of the Whole We are a company that embraces diverse thought. We encourage healthy debate and cooperation throughout the organization while incorporating the ease of informality and humor. We create great solutions because of our capacity for candid discussion in the spirit of openness and honesty. Share the Gain: Know Your Line of Sight Profitability creates opportunity and is essential to our future. Every team member has an impact on our success. In turn, success is celebrated and shared with every team member. Curiosity: Learn or Die There is no limit to our learning. We are an agile and evolving community that is committed to investing in continuous improvement, innovation and capability building. We learn from our experiences, one another and our customers. Decision Making: Passion for Agility We are a company that expects and enables proactive, effective and informed decisions based upon facts, intuition and experience. All decisions are guided by our unique business model. We recognize that the best decisions involve all relevant and affected parties and are made at the most local level possible. People – Community – Planet: Doing Good and Doing Well Go Hand in Hand We remain resolute in our unwavering commitment to safety, community and sustainability. We actively pursue socially and environmentally positive solutions that help build a better and safer world. Leadership at Every Level: Leadership is a Passion, Not a Position Leaders inspire through positive influence. Each embodies accountability and initiative while building upon the strengths and talents of themselves and those around them. Leadership is an opportunity that emerges at every level.

Dealer Tire Core Values & Guiding Principles.pdf

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