PROMOTE YOUR BRAND TO OVER 2,500 CYCLISTS at the largest and most prestigious cycling event in the Southeast

SIX GAP CENTURY & THREE gAP FIFTY

Sponsorship Guide

29th annual six gap century & three gap fifty September 23 & 24, 2017

84.5% are between the ages of 25-54

84%

AVG. HHI

16%

(Household Income)

$94K $120K

48% spend

$200 - $600

over Six Gap Weekend

REACH NEW GEOGRAPHIC MARKETS! Six Gap Century & Three Gap Fifty participants travel from all over the country and world to take on the North Georgia mountains.

we get social

As a sponsor, we will work with you to promote your brand across our various media platforms, including social media, email marketing, print promotions, and the Six Gap website.

SIX GAP & THREE GAP SPONSORSHIP OPPORTUNITIES SIX GAP CENTURY & THREE GAP FIFTY Conquer the North Georgia Mountains

OVERALL PRESENTING SPONSOR: $7,500

This sponsorship level offers your brand maximum exposure. Your company will be recognized as the Six Gap Overall Presenting Sponsor on all event marketing materials including promotions, press releases, and advertisements. Only one company may hold this sponsorship level. Application must be submitted by March 31, 2017 in order to provide your company with maximum exposure. The 2017 Presenting Sponsor has first right of refusal in 2018. • Display company banner during event (Must be provided) • Company logo with link included in all Six Gap promo emails • Company logo on all printed promo materials • 3 custom email blasts (Content must be provided) • Company logo with link on Six Gap website • Key placement of company logo on official Six Gap jersey, Six Gap t-shirt, and Tyvek® rider numbers • Opportunity for company representatives to be interviewed at the Criterium and ride • Recognition in announcements during the Six Gap/Three Gap and Criterium • Full page bio or ad in official Six Gap program • 10 social media posts • Product sample and/or literature included in rider goody bags (Required) • 6 complimentary ride registrations • 3 complimentary Criterium race registrations • 10 passes to the Six Gap Hospitality Tent • 3 complimentary vendor booths at prime location during the Six Gap Expo • Two free Six Gap jerseys • Free adult trike race team entry (4 participants) • Discount on Six Gap branded apparel and merchandise

Don’t see a level that meets your budget here, but want to be promoted at Six Gap? Visit our website at 6gap.com for additional sponsorship opportunities or contact RaeLynda Merry at [email protected]

sEPTEMBER 23 & 24, 2017 PLATINUM Level Sponsor: $5,000 This sponsorship level enables your company name to be recognized across all Six Gap promotions and advertising. • Display company banner during event (Must be provided) • Company logo with link included in all Six Gap promo emails • Company logo on all printed promo materials • 2 custom email blasts (Content must be provided) • Company logo with link on Six Gap website • Company name listed on official Six Gap t-shirt • Company logo on official Six Gap jersey • Company logo on Tyvek® rider number • Half page bio or ad in official Six Gap program • 5 social media posts • Product sample and/or literature included in rider goody bags (Required) • 4 complimentary ride registrations • 2 complimentary Criterium race registrations • 6 passes to the Six Gap Hospitality Tent • 2 complimentary vendor booths at the Six Gap Expo • Discount on Six Gap branded apparel and merchandise

Gold Level Sponsor: $3,500

This sponsorship level enables your company name to be recognized across all Six Gap promotions and advertising. • Company logo with link included in all Six Gap promo emails • Company logo on all printed promo materials • Company logo with link on Six Gap website • Company name listed on official Six Gap t-shirt • Company logo on official Six Gap jersey • Company logo on Tyvek® rider number • Quarter page bio or ad in official Six Gap program • 4 social media posts • Product sample and/or literature included in rider goody bags (Required) • 3 complimentary ride registrations • 4 passes to the Six Gap Hospitality Tent • 2 complimentary vendor booths at the Six Gap Expo

SIX GAP & THREE GAP SPONSORSHIP OPPORTUNITIES SIX GAP CENTURY & THREE GAP FIFTY Conquer the North Georgia Mountains

Silver Level Sponsor: $2,500 IN-KIND TRADE AVAILABLE

• Company logo with link included in all Six Gap

promo emails • Company logo on all printed promo materials • Company logo with link on Six Gap website • Company name listed on official Six Gap t-shirt • Company logo on official Six Gap jersey • 3 social media posts • Product sample and/or literature included in rider goody bags (Required) • 2 complimentary ride registrations • 4 passes to the Six Gap Hospitality Tent • 1 complimentary vendor booth at the Six Gap Expo

BRONZE LEVEL Sponsor: $1,500 IN-KIND TRADE AVAILABLE

• Company logo on all printed promo materials • Company logo with link on Six Gap website • Company name listed on official Six Gap t-shirt • 2 social media posts • Product sample and/or literature included in rider goody bags (Required) • 3 passes to the Six Gap Hospitality Tent

Supporter Level: $750 In-Kind Trade Available

• Company name listed on Six Gap website • Company name listed on official Six Gap t-shirt • 1 social media post • Product sample and/or literature included in rider goody bags (Required) • 2 passes to the Six Gap Hospitality Tent

Criterium Presenting Sponsor: $3,000

As the Six Gap Criterium Presenting Sponsor, your brand will receive exposure during the entire race day to 200+ racers. • Display company banner during event (Must be provided) • Company logo with link on Six Gap website • Company logo on all Criterium printed promo materials including advertising materials, press releases, emails, and social media • 1 complimentary vendor booth at the Six Gap Expo • 2 complimentary race entries

sEPTEMBER 23 & 24, 2017 Criterium Presenting Sponsor (Continued): $3,000

• Company logo on Criterium Tyvek® race numbers • Company logo included on official Six Gap t-shirt • 4 passes to the Six Gap Hospitality Tent • Free adult trike race team entry (4 participants)

KING OF THE MOUNTAIN (KOM) Sponsor: $1,800 • Display company banner during event (Must be

provided) • Company logo with link on Six Gap website • Company logo on all KOM on-course signage • 1 complimentary vendor booth at the Six Gap Expo • 1 complimentary ride registration • 1 social media post • Company logo on KOM trophy jersey and kit • Company logo included on official Six Gap t-shirt • Product sample and/or literature included in rider goody bags • Company logo on Six Gap banner

On-Ride Course Booth Sponsor: $2,500 Want to separate yourself from other vendors? This opportunity is for you! This sponsorship level offers your brand exposure on the course at one of four available rest stops. Space is limited, so secure your spot. Rest stops are confirmed on a first-come, first-serve basis. Rest stops available are Neels Gap (rest stop 2 at mile 25.9), Unicoi Gap (rest stop 4 at mile 46.6), Hogpen Gap #2 (rest stop 6 at mile 63.7), and Woody Gap (Three Gap rest stop 5 at mile 41.8 and Six Gap rest stop 9 at mile 87.2).

• Company logo on all printed promo materials • Company logo with link on Six Gap website • Company name listed on official Six Gap t-shirt • 1 complimentary vendor booth at the Six Gap Expo • 1 complimentary ride registration • 1 social media post

Additional Sponsorship Opportunities: • Social media post ($50 each) • Custom Six Gap email ($150 each) • Quarter page bio ad ($250) • Additional Expo booth before June 30, 2017 ($175)

As one of the Southeast’s most prestigious cycling events, the Six Gap Century & Three Gap Fifty features over 11,200 vertical feet of climbing, nationally known Expo vendors, and over 2,500 cyclists. The Six Gap Century & Three Gap Fifty will give its partner’s brand a powerful presence and a personal feel in the cycling community. Sponsoring the Six Gap Century & Three Gap Fifty weekend provides your brand the opportunity to gain exposure among your target cycling audience. We offer many different sponsorship levels to meet your marketing and budgetary needs. Please complete the sponsorship application and email [email protected], fax to 706-864-0139, or mail to: Dahlonega-Lumpkin County Chamber of Commerce Attn: RaeLynda Merry 13 South Park St. Dahlonega, GA 30533

SPONSORSHIP INFORMATION: Company/Product Name ____________________________________________________________________________ Contact Name _____________________________________________________________________________________ Email ____________________________________

Website ______________________________________________

Phone (_____) ________ -___________ Cell Phone Number (internal use only) (_____) _______ - _____________ Address __________________________________________________________________________________________ City _____________________________ State __________________________ Zip ____________________________

SOCIAL MEDIA INFORMATION: Social Media URLs/Handles Facebook Instagram Twitter

**Please email a high-resolution logo to [email protected] for promotional purposes** COMPANY/PRODUCT/SERVICE INFORMATION: Brief description of Company, Product, and/or Service

COMPANY/PRODUCT/SERVICE INFORMATION: ☐ Overall Presenting Sponsor ($7,500)

☐ Bronze Level Sponsor ($1,500)

☐ Platinum Level Sponsor ($5,000)

☐ Supporter Level ($750)

☐ Gold Level Sponsor ($3,500)

☐ Criterium Presenting Sponsor ($3,000)

☐ Sliver Level Sponsor ($2,500)

☐ King of the Mountain (KOM) Sponsor ($1,800)

Additional Sponsorship Opportunities: ☐ Social Media Post ($50 each)

☐ Additional Expo Booth at Sponsor Discount before

☐ Custom Six Gap Email ($150 each)

June 30, 2017 ($175)

☐ Quarter Page Bio Ad ($250)

Do you plan on participating in the Six Gap Expo? ☐ Yes

☐ No

If so, what day? ☐Saturday, September 23 ☐Sunday, September 24 ☐Both days * Exhibit spaces may not be reserved.

PAYMENT INFORMATION: Payment is required at time of application. VISA | MASTERCARD | AMEX | DISCOVER Name on Card Card Number ___________________________________ Expiration Date ____________________________________ Card Security Code

(3 digit code on back of card)

Total Payment Amount ____________________________ Check Number ___________________________________

By signing below, I understand that fees are non-refundable and that the event will take place rain or shine.

Signature ________________________________________________ Date ___________________________________

Initial Point of Contact:

E-mail:

Date Application Received:

Payment Received:

Number of Registrations Being Used:

Number of Expo Booths:

Displaying Banner:

Ad Size:

Providing Collateral for Bags:

Anticipated Arrival Date:

Arrival:

Bio or ad in official Six Gap program Social media post(s) Product sample and/or literature included in rider goody bags Complimentary ride registration(s) Complimentary Criterium race registration(s) Passes to the Six Gap Hospitality Tent Complimentary vendor booth(s) at Six Gap Expo Free Six Gap jerseys Free adult trike race team entry (4 participants) Discount on Six Gap branded apparel & merch.

King of the Mountain $1,800

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Supporter Level $750

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Bronze Level $1,500

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Silver Level $2,500

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Gold Level $3,500

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On-Ride Course Booth $2,500

Criterium Presenting $3,000

Display Company banner during event Company logo on Six Gap banner Company logo with link included in all Six Gap promo emails Company logo on all printed promo materials Custom email blasts Company logo with link on Six Gap website Company name listed on Six Gap website Key placement of company logo on Six Gap jersey, Six Gap t-shirt, and Tyvek® rider numbers Company logo included on official Six Gap t-shirt Company name listed on official Six Gap t-shirt Company logo on official Six Gap jersey and Tyvek® rider number Company logo on KOM signage, trophy jersey, kit Company logo Criterium Tyvek® race numbers Company logo on official Six Gap jersey Opportunity for company representatives to be interviewed at the Criterium and ride Recognition in announcements during the Six Gap/Three Gap and Criterium

Platinum Level $5,000

RaeLynda Merry 706-864-3711, ext. 104 [email protected]

Overall Presenting $7,500

CONTACT:

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